Earlier quoted context omitted.
I think the meaning of point three was a bit lost in the grammar. Yes, RMS has (very clearly) stated that the only software a person should use is software that is free. However, I think emilsedgh's point is that RMS _first_ wants people to value freedom, and use only free software as a result - as opposed to using free software because, for instance, it is (generally) cheap.
I can only speak of personal experience (and having spent time with RMS twice in total, several years apart that's not a lot). My experience of him was that publicly he wants people to value free software, but it's a means to an end. I don't actually have a problem with about 60% of what he has to say on the matter. Open source software fuels innovation and as long as people can still fund further innovation I'm happ…
I thought the FSF had publicly stated that BSD licenses were compatible with the GPL, and thus "Free" software. I wouldn't be surprised if rms wished the software were more free (in his sense of the word), but I don't recall him ever saying it wasn't free.