13% of my website visitors block Google Analytics

Post by tatersolid » Tue, Jul 14, 2020, 9:36 AM UTC

aaanotherhnfolk wrote: post #86

I know this was just written as content marketing, but a more accurate insight wouldn't involve the conversion to uniques at all. On one side you'd have count of unique IPs from the access logs at your web server. And on the other side you'd have count of unique IPs seen by the tracking tools you use. And even then you wouldn't be able to map this quotient to human behavior. But you would have an upper bound on how i…

“Unique IPs” is a terrible metric, and has been for more than a decade.

Carrier grade NAT, corporate networks, VPN service users, etc. all will share the same source IPv4 address.

In IPv6, the opposite is the case: clients will change their IPs frequently for privacy reasons resulting in an overcount.

Post by moooo99 » Tue, Jul 14, 2020, 8:08 PM UTC

YetAnotherNick wrote: post #172

Nextgrid wrote: post #104

Earlier quoted context omitted.

Why would you trust them though? Their whole business model is based on them knowing as much as possible about everyone so they can better target ads to them. Facebook also tried the promise of "trust us to not use your 2FA phone number for ads" and broke it with no/little ill effects, so there's no reason Google can't do the same. Building & running a service such as Google Analytics is not cheap so they wouldn't be…

Chrome and android has lot more data than analytics, and if you go that extent to assume Google is lying and using our data, it would be least of my issues of Google using analytics data for displaying ads. I also don't think such a sparse and context dependent data like analytics would help that much to Google for displaying ads. They just want time you spent doing what, which is already present with Google.

> I also don't think such a sparse and context dependent data like analytics would help that much to Google for displaying ads.

Sorry but I think that is a very weird statement. Google Analytics collects a LOT of datapoints. Not only can they track users no matter how they get to that page, they can track how they behave on the page itself. They can track what content is interesting for the user (they know what the page contains after all) and how long you actually stay on the website. They can collect all of that data, without the user knowing and the user himself doesn't even need to use a single Google product.

I wouldn't exactly describe that as sparse data collection and the context dependent tracking is what makes Google Ads context relevant.

Re: 13% of my website visitors block Google Analytics

Re: 13% of my website visitors block Google Analytics