Earlier quoted context omitted.
I think there is a significant confluence among those who find prosperity and purpose through jobs to conflate the concepts of employment and purpose. That to not have a job is to not have a purpose, and vice versa. If we had a planned economy built around peak employment, we would have many fewer entrepreneurs and many more, as you say, hole diggers. Socially we already do that. We have created a gargantuan advertis…
I'm not sure it's an ... axiomatic ( meaning just made up out of whole cloth ) assumption that doing meaningful things for other people is part of a path to happiness. It may have the advantage of being true. It does not mean that it's the only condition for happiness ( it is necessary but not sufficient ) , but I know of no good assault on this idea. Adam Smith's "to be loved and to be lovely" exists, and is deeply…
And it is perfectly possible to deal with advertisement/media through laws and regulations.
E.g. I find that where I live in Norway, much of the informative and quality media exist almost exclusively due to government policy. Either you got the state run broadcaster or quality newspapers which get economic support from government.
The quality newspaper typically don't make a lot of money because they are not shameless sell outs to advertisement and pop culture.
Now for entertaining movies I am happy about the purely commercially driven TV channels, but it is also painstakingly clear that you can run well balanced and insightful journalism easily on primarily profit driven media.