Quora being a good option is incredibly surprising to me. I never click on Quora links as 90% of the time the "answers" are just ads or people who want to pretend they are a bigger deal than they are and know more than they do. I'm a little surprised podcast ads weren't tried, mostly because I'd love to know how well those do/don't work out for a tool like this.
Burning money on paid ads for a dev tool – what we've learned
171–180 of 290 posts
Re: Burning money on paid ads for a dev tool – what we've learned
#172Earlier quoted context omitted.
> I can see that Reddit really hurt you. On behalf of the community, I'm sorry. Dude doesn't seem hurt, they're just spitting facts.
That was an extremely biased and jaded characterization that focuses only on a narrow set of negatives. Have those things happened on Reddit? Ya. Was that in any way an accurate summary of what Reddit is? No. And it's absurd to claim that it is. "But look at this example and this one" I could make a huge list of the times Reddit has been bad, too. That doesn't change a single thing about what I just said.
When submitting to reddit, you elplicitely cannot submit just to "reddit", you have to choose a subreddit. These subreddit can be as varied in response as humans can, even when apparently sharing the same topic/goal. Subreddits turn toxic sometimes, sometimes they're made that way intentionally. Some are hard fought places of positive intent with strong moderation and some are 'wild west'. Sometimes places get toxic enough that someone else creates a similarly named subreddit with an identical goal but attempts to cultivate and moderate a positive environment. If you didn't know about this you'd see 2 identical subreddits, when you post you'll get 2 very different receptions.
"Reddit"s response is entirely dependent upon subreddit. We cannot argue about how "reddit" reacts, and it's impractical to talk about individual redditors, the communities within, the subreddits, are the unit about which we can have meaningful conversation. There's no point in arguing about whether reddit has hurt someone or not or whether their reception was beneficial or degrading the community without knowing _which_ Community. There are places that will hurt everyone, there are places that will reject every product, there are places that won't. They are different places
Re: Burning money on paid ads for a dev tool – what we've learned
#173The Twitter 'thick skin' part made me laugh. A past startup had the same experience with Reddit ads. The initial replies were so negative ("I could do this 3x cheaper myself" etc), and often negative for the sake of negativity. It took a little time, but we replied to most of them with gentle words along the lines of "thank you for your thoughts and comments; we're a small business trying to do things ethically; gett…
Re: Burning money on paid ads for a dev tool – what we've learned
#174Earlier quoted context omitted.
And an absolute truckload of people deep in the para-social relationship who couldn't imagine their 'friend' steering them wrong on a product, intentionally or otherwise
Tom Scott is a good example of the influence of VPN money. He made an entire video about how and why he would not make ads for VPNs because VPN ads are deceptive, this video got millions of views ...and then later he started making ads for VPNs (NordVPN iirc). I always wonder how much they bought him for.
When a VPN was happy to work with him on an ad that wasn't deceptive or misleading he was happy to run it. I think the original video only existed in the first place because at that time he was willing to advertise a VPN for the money offered, but they couldn't agree on ad content he felt was fair. So his price never changed, the VPN company just gave into his 'advertise honestly' demand.
Re: Burning money on paid ads for a dev tool – what we've learned
#175The Twitter 'thick skin' part made me laugh. A past startup had the same experience with Reddit ads. The initial replies were so negative ("I could do this 3x cheaper myself" etc), and often negative for the sake of negativity. It took a little time, but we replied to most of them with gentle words along the lines of "thank you for your thoughts and comments; we're a small business trying to do things ethically; gett…
People are going to hate it just because it’s an ad that they don’t want to see while scrolling their feeds. You could have the greatest product on earth and simply because it’s an advertisement it will receive negative feedback, and snarky replies. Advertising on social media platforms is horrendous - no one wants to see an ad, ever, for any product or service. You’re already at a disadvantage by being the source of…
Something like Instagram is all ads, isn't it. But people do want to see the ads because they're mostly "content". I devour ads for Creality 3D printers which look like "how to make this neat gizmo". Similarly I love ads for outdoor gear that are couched as "how to tie this knot" or "how to make a Swedish candle fire without wire". And the "how to make this pottery" which is really, 'my pots are awesome, buy some'.
Just recently I've been into adverts for comedian's tours on Facebook, which are little 2-5 minute excerpts from their routine.
So, yeah. I don't think I'm an outlier.
I'm with the person suggesting "show them how to do it for themselves" as a pretty good advert, but I've not looked at the OP yet, maybe they'll give away the crown jewels.
Re: Burning money on paid ads for a dev tool – what we've learned
#176The Twitter 'thick skin' part made me laugh. A past startup had the same experience with Reddit ads. The initial replies were so negative ("I could do this 3x cheaper myself" etc), and often negative for the sake of negativity. It took a little time, but we replied to most of them with gentle words along the lines of "thank you for your thoughts and comments; we're a small business trying to do things ethically; gett…
no, people are suffering themselves, competitive pressures, personal failure and doubt, but more the external F-U response.. drugs like alcohol also play a part.. What is true is that without actual interaction, the social filters change quickly
Re: Burning money on paid ads for a dev tool – what we've learned
#177Earlier quoted context omitted.
Have you seen the receipts or are you just parroting what they are saying on social media?
lol parroting what they say on social media. Very interesting way you put that and sorta gets to the heart of the matter. To me it doesn't even make sense, like, why would I get my information on social media. I'm telling you what I've seen on Reddit. But you went to what people say other places. Which is clearly how a lot of you are getting your information. And ya, I've seen the receipts. I've got some receipts of…
Re: Burning money on paid ads for a dev tool – what we've learned
#178The Twitter 'thick skin' part made me laugh. A past startup had the same experience with Reddit ads. The initial replies were so negative ("I could do this 3x cheaper myself" etc), and often negative for the sake of negativity. It took a little time, but we replied to most of them with gentle words along the lines of "thank you for your thoughts and comments; we're a small business trying to do things ethically; gett…
> "I could do this 3x cheaper myself" There is always someone that think they can do it faster and better but happens to never do anything that anybody buys.
If one was looking to open it up to a wider audience, it would see their costs rise 3x too, but if one is only looking to use something for internal use there isn't much need to incur any of those additional costs.
Re: Burning money on paid ads for a dev tool – what we've learned
#179Quora being a good option is incredibly surprising to me. I never click on Quora links as 90% of the time the "answers" are just ads or people who want to pretend they are a bigger deal than they are and know more than they do. I'm a little surprised podcast ads weren't tried, mostly because I'd love to know how well those do/don't work out for a tool like this.
Re: Burning money on paid ads for a dev tool – what we've learned
#180The Twitter 'thick skin' part made me laugh. A past startup had the same experience with Reddit ads. The initial replies were so negative ("I could do this 3x cheaper myself" etc), and often negative for the sake of negativity. It took a little time, but we replied to most of them with gentle words along the lines of "thank you for your thoughts and comments; we're a small business trying to do things ethically; gett…
>"I could do this 3x cheaper myself" Such an easy thing to say. Then when I say it and think "I really just need a little bit of what this does, and this API is kinda complicated for that." and I go and start creating the thing it evolves and changes and "Hey this looks a lot like that complicated API ... ooooooohhhhh I see why that is what it is... this is going to take a long while." It's just so easy to boil down…