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Linode rebranded as Akamai’s cloud computing services

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Re: Linode rebranded as Akamai’s cloud computing services

#171

Post by [deleted] »

jay-barronville wrote: post #63
twblalock wrote: post #46

Earlier quoted context omitted.

Is it really well known? I've only ever heard of Linode because they sponsored some Youtube videos. I've never heard it mentioned in a professional setting as a developer. On the contrary, Akamai is incredibly well known.

I can’t tell you why you haven’t heard of Linode much, but yes, the Linode brand absolutely is well known. When I think Linode, I think developer, small consultancy, etc. When I think Akamai, I think enterprise. Completely different brands. It just seems like such a bizarre business decision to me for Akamai to throw a strong brand like that away just because they want to slap their name on the product instead. All i…

[deleted]

Re: Linode rebranded as Akamai’s cloud computing services

#173

Post by francislavoie »

Shank wrote: post #70

I'm sure they spent a lot of time thinking about this, but why not just call it something "Linode by Akamai" or "Akamai Linode"? Neither "Akamai’s cloud computing services" or "Akamai Connected Cloud" sound like viable names. Is the goal just to get people to say "I use Akamai"? I could even see a viable strategy where they rename the existing Linode but create a new Linode, ala Lightsail just to keep the name. They…

> They were running sponsorships using the Linode name on various media sites throughout last year, and I think even this year.

As recently as 2 days ago (the day before this was announced): https://youtu.be/b-WFetQjifc?t=51s

Re: Linode rebranded as Akamai’s cloud computing services

#175

Post by donavanm »

asim wrote: post #157

Sad day for Linode. Great standalone niche hosting platform. I get that these things happen. I was part of a Google acquisition that eventually got shutdown/rebranded. From an acquirer standpoint it makes sense. For existing users they probably now feel deflated as the whole reason they went to Linode was to avoid incumbents.

> the whole reason [existing users] went to Linode was to avoid incumbents.

Sounds like you just identified a tranche of customers Akamai doesn’t care about. As everyone else in the comments is pointing out Akamai doesn’t want your $1000/mo. It’s a waste of their time. They want customers who are eager to talk private pricing plans and $1M commits. And I expect the linked infra/team will now be providing services that those $MM customers want.

Re: Linode rebranded as Akamai’s cloud computing services

#176

Post by bastardoperator »

lamontcg wrote: post #120
jay-barronville wrote: post #63

Earlier quoted context omitted.

I can’t tell you why you haven’t heard of Linode much, but yes, the Linode brand absolutely is well known. When I think Linode, I think developer, small consultancy, etc. When I think Akamai, I think enterprise. Completely different brands. It just seems like such a bizarre business decision to me for Akamai to throw a strong brand like that away just because they want to slap their name on the product instead. All i…

> When I think Linode, I think developer, small consultancy, etc. When I think Akamai, I think enterprise. Yes, they're clearly trying to sell cloud services into their enterprise customers. Because small developers/consultancies have small pockets, and enterprises have large ones. It makes perfect sense as business strategy. But it requires understanding that you don't matter to them (you are not the main character…

It doesn't make any sense from this vantage point. Akamai thinks they can sell me Linode at enterprise prices? LOL, that's not happening.

Re: Linode rebranded as Akamai’s cloud computing services

#177

Post by fxtentacle »

jay-barronville wrote: post #31

The Linode brand is so well known by developers. Why in the world would Akamai risk the brand any further than they already have like this?

Because "Linode" is associated with affordable. Akamai stands for premium at $1M+ annually.

Re: Linode rebranded as Akamai’s cloud computing services

#178

Post by pointlessone »

jeremyjh wrote: post #85
Shank wrote: post #70

I'm sure they spent a lot of time thinking about this, but why not just call it something "Linode by Akamai" or "Akamai Linode"? Neither "Akamai’s cloud computing services" or "Akamai Connected Cloud" sound like viable names. Is the goal just to get people to say "I use Akamai"? I could even see a viable strategy where they rename the existing Linode but create a new Linode, ala Lightsail just to keep the name. They…

Because they don't want to sell it to anyone who has ever heard of Linode. They are going to sell through their existing corporate sales contacts, as a new cloud compute offering by your pals at Akamai.

Does it mean that people who use Linode for Linode should be preparing to move out?

Re: Linode rebranded as Akamai’s cloud computing services

#179

Post by apple4ever »

pointlessone wrote: post #178
jeremyjh wrote: post #85

Earlier quoted context omitted.

Because they don't want to sell it to anyone who has ever heard of Linode. They are going to sell through their existing corporate sales contacts, as a new cloud compute offering by your pals at Akamai.

Does it mean that people who use Linode for Linode should be preparing to move out?

I certainly would
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