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Apple's privacy push cost Meta $10B

economist.com

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Re: Apple's privacy push cost Meta $10B

#171

Post by intrasight »

tnel77 wrote: post #142
intrasight wrote: post #138

Earlier quoted context omitted.

Please correct me if I'm wrong. This privacy change only affects apps on iOS? I only use the facebook.com website. Ad tracking in that context hasn't changed?

That’s true, but I’d guess that there are a lot of users that exclusively use the iOS app.

Among my peers where I've observed how they use FB, I think it's an even split. For me, if there's a web site, I skip installing the app. And of course a majority of news and social and commerce web sites now prompt you to install the app.

Re: Apple's privacy push cost Meta $10B

#172

Post by alexashka »

YXNjaGVyZWdlbgo wrote: post #78
trollied wrote: post #56

Earlier quoted context omitted.

Something isn't a conspiracy theory just because it's an opinion that you do not like. I personally found the OPs take interesting, though obviously written a little tongue-in-cheek.

it's a conspiracy theory because he presents it as facts without providing sources for his statements. it's about how not what. yikes.

No.

Google the definition of conspiracy, before presenting your wrong opinion as fact.

Do you even get the irony of what you've just done and I'm sure have been doing for years? Probably not.

Re: Apple's privacy push cost Meta $10B

#173

Post by sfe22 »

alexashka wrote: post #169
pnutjam wrote: post #148

Earlier quoted context omitted.

Everyone who doesn't vote and ignores their role in Democracy let's this happen. The president matters much less then the Mayor or the Governor.

No. You can't have a democracy with 100 IQ idiot majority, because their decisions are governed by whatever gets poured into their poorly working brains that week, so you end up with corporatocracy or fascism, pretending to be a democracy.

Then we need to fix the apparent problem of idiot majority. If you say most people are stupid why would you want them to vote every 4 years. Can you trust their vote? Do you still advocate for the current form of “democracy”? Maybe we should go back to monarchy and have only one glorious ruler rather than one glorious government.

Re: Apple's privacy push cost Meta $10B

#174

Post by jeromegv »

bko wrote: post #147
eric4smith wrote: post #91

Lies. Don’t you all see it? Facebook has been declining over the past year and this is a convenient way to blame someone - anyone. Let’s face it, what are your friends all using now? That’s right - video - YouTube and TikTok. Facebook had no answer for video and thus lost a lot of eyeballs. Instagram is a poor clone of TikTok and most people just repost their popular TikTok videos on Instagram reels anyway - hardly a…

> Let’s face it, what are your friends all using now? That’s right - video - YouTube and TikTok. I don't think HN reader's friends are Facebooks growth market. You might be looking at a biased sample. This is their growth levels of the last 3 years. Quarter Year MAU Q Growth A growth Q4 2021 2.912 0.07% 4.11% Q3 2021 2.91 0.52% 6.20% Q2 2021 2.895 1.47% 7.22% Q1 2021 2.853 2.00% 9.60% Q4 2020 2.797 2.08% 11.97% Q3 20…

Looking at something from 2 years ago in social media isn't really relevant, trends change FAST. This TikTok trend has taken over the world quite a bit over the last few months.

Also, annual growth worldwide tends to hide one key things. It might mean Facebook is arriving in markets where internet penetration was poor (poor/slow data, etc..), however you have to look at their core market where advertisers spend money. In those markets, have they been gaining users? It's been said that they were losing eyeballs in core markets while expanding in markets that didn't bring much money.

If they lose customers in their core market, that means the service has been going down from their saturation point instead of stabilizing. And a worldwide growth would hide this data.

Re: Apple's privacy push cost Meta $10B

#175

Post by chillage »

Nextgrid wrote: post #46
hollowdene wrote: post #39

There's a whole ecosystem of businesses that rely on Facebook that are going to start hurting a lot over the next few years. I used to work at a publisher where 80% of their website traffic came from Facebook. They haven't seen audience growth in years and their audience is skewing older and older, which is bad for their advertising business Businesses like that are going to get steadily squeezed both by Facebook's d…

Good riddance? People will keep finding & buying things they need. If nobody’s buying anything from these businesses without invasive advertising & tracking then maybe whatever goods they were selling aren’t actually necessary? Of course there is nuance and edge cases to this, but in general I wouldn’t be surprised if society and the planet was better off once we stop producing useless garbage.

I don't think you've ever started a company with a new product. What if you make the world's best cheese grater. Nobody knows about it. You don't have connections to supermarkets. Smaller stores don't want to carry your niche item. You have $5000 budget to get your cheese grater out. How do you let people know about it?

Online targetted advertising is basically the current established way to find those people who actually would care about your special cheese grater and start to get your business going. If you're looking at alternatives those would be either untargetted online advertising (incredibly inefficient, only people who don't care about cheese graters would see your ads and that's your $5000 down the toilet) or real world advertising like... Door to door salesmen? Or take out fliers in your local newspaper? That's what people used to do

If you feel cheese graters are useless and somehow deserve to remain unbought, then replace it with any other item which does match your bar for utility value.

Re: Apple's privacy push cost Meta $10B

#176

Post by johnmato »

eric4smith wrote: post #91

Lies. Don’t you all see it? Facebook has been declining over the past year and this is a convenient way to blame someone - anyone. Let’s face it, what are your friends all using now? That’s right - video - YouTube and TikTok. Facebook had no answer for video and thus lost a lot of eyeballs. Instagram is a poor clone of TikTok and most people just repost their popular TikTok videos on Instagram reels anyway - hardly a…

This is a good analysis of understand what's currently happening in the tech sphere.

Re: Apple's privacy push cost Meta $10B

#177

Post by AlexandrB »

jamil7 wrote: post #98
eric4smith wrote: post #91

Lies. Don’t you all see it? Facebook has been declining over the past year and this is a convenient way to blame someone - anyone. Let’s face it, what are your friends all using now? That’s right - video - YouTube and TikTok. Facebook had no answer for video and thus lost a lot of eyeballs. Instagram is a poor clone of TikTok and most people just repost their popular TikTok videos on Instagram reels anyway - hardly a…

> He knows the next frontier is the meta verse Agreed with everything in this comment up until that point.

I think it works if you:

s/knows/hopes/

Re: Apple's privacy push cost Meta $10B

#178

Post by criddell »

gms wrote: post #118
criddell wrote: post #101

Earlier quoted context omitted.

If this isn't a lie and Apple flipping that switch cost Facebook $10bn, then that tells me my personal information is worth a lot. What I was getting from Facebook in exchange for my data was too little. I use Google a lot more than Facebook and frankly what I get from them in exchange for my data is probably also way too little. I wish there was some type of consumer union where we could negotiate with these compani…

There is no need as there is no coercion involved: just stop using them if you don’t like it.

And never have email correspondence with anybody who uses GMail?

Re: Apple's privacy push cost Meta $10B

#179

Post by d_watt »

bko wrote: post #149
criddell wrote: post #101

Earlier quoted context omitted.

If this isn't a lie and Apple flipping that switch cost Facebook $10bn, then that tells me my personal information is worth a lot. What I was getting from Facebook in exchange for my data was too little. I use Google a lot more than Facebook and frankly what I get from them in exchange for my data is probably also way too little. I wish there was some type of consumer union where we could negotiate with these compani…

It's not perfect but you can look at average revenue per user on Facebook. There are huge differences based on the country (note this is quarterly): Q4 '20 Worldwide: 10.14 US: 53.56 Europe: 16.87 Asia Pacific: 4.05 Rest of world: 2.77 So you're worth just over $200 a year. This has gone up a lot over time and is considerably higher than other social networks. Just a year ago, it was 41.41 (23% less) and a year befor…

And likely a working professional adult who can afford an iPhone is worth at least a deviation or two above that.

Re: Apple's privacy push cost Meta $10B

#180

Post by [deleted] »

alexashka wrote: post #172
YXNjaGVyZWdlbgo wrote: post #78

Earlier quoted context omitted.

it's a conspiracy theory because he presents it as facts without providing sources for his statements. it's about how not what. yikes.

No. Google the definition of conspiracy, before presenting your wrong opinion as fact. Do you even get the irony of what you've just done and I'm sure have been doing for years? Probably not.

[deleted]
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