Earlier quoted context omitted.
The obvious problem with considering social network platforms as interchangeable competitors is that they... aren't interchangeable at all. A user can't pack up and go to a different platform because their actual social network (i.e., relationships between humans) is only accessible on one platform. For example, my colleagues are on Twitter but not Mastodon. I can't leave Twitter without leaving my social network. Wh…
The 'my colleagues are on twitter by not mastodon' example doesn't feel salient to me. The best example would probably be MMORPG's. Should people who play WoW have access to people who play FFIV? I guess the question would be is social networking more a communications utility like a cell phone or e-mail, or is it more of a recreational activity. Personally I've never felt like not being on facebook took access away f…
1. The primary product of an MMORPG isn’t access to a social network.
2. The social networks in these games is far smaller than social media platforms (we don’t usually worry about anti-trust for tiny markets)
3. As you mentioned, social media platforms are communications/infrastructure, not recreation.