> And if social media were as responsible for polarizing society as some people claim, then why are we seeing polarization increase in the US while it stays flat or declines in many countries with just as heavy use of social media around the world? That's a point I've made myself before, and I think there is some truth to it. Social media can't explain the high and increasing degree of US political polarisation, beca…
But the fact is that this isn’t the defense Zuckerberg thinks it is. In fact, it may even suggest the absolute opposite.
Facebook has never been as popular outside the US as it has within it. The best indication of this fact is FB’s $19Bn purchase of WhatsApp which was largely driven by the fact that FB Messenger was basically only popular within the US, with the rest of the world preferring WhatsApp, which was also an indication of how FB’s network was simply not as entrenched outside the US as it was within it.