Earlier quoted context omitted.
Ok, it might be true that a lot of inexperienced people are writing blogs now as a way to build a personal brand. But your reaction is an over-reaction. There are also lots of incredible experts writing, and writing its self is an incredibly rewarding and educational activity. It's not a waste of time, no matter how busy you are.
Of course, there are also articles written by experts. But those experts will be busy and, thus, publish on a slow schedule. So I believe my heuristic is accurate that anyone posting content too quickly will most likely not do much actual work. Also, if the internet is 95% articles by job seekers, then I'm better off distrusting everyone instead of expanding the trust that only 5% deserve to the other 95%.
I guess if better off means not finding anything good but no crap either, instead of only finding some good and lots of crap.