Amazon’s Alexa Has 80k Apps and No Runaway Hit

The most useful 'basic' behavior I could think of for a smart home device was to check the weather and trigger my alarm earlier in bad weather or heavy traffic. I knew IFTTT was capable of running scripts then a trigger happened, checking the weather and traffic, and setting off an alarm, so it seemed obvious. I literally wanted "if this (or this), then that"!

No such luck. The basic IFTTT setup couldn't do it at all, no existing app could do it, and the developer program was invite-only. I got in after quite a long time, and even then it wasn't obvious. IFTTT wanted to treat 'check weather' as a script output exclusively, which I couldn't feed into any other system. The best I could do was be told the weather when I woke up. So, I stuck with the phone that could already do that.

That specific situation might have improved, but the general ecosystem doesn't seem much better. The only smart-home features I see available that I would use are list-making, music/media playing, and quick reference. But the features I would actually value are dense integration between apps, floating scripts like the one you describe, and non-user-triggered events to turn active tasks into passive ones. Those seem to be the features which are least available, even when they would be easy to implement.

Some people don't consistently have their phones on hand when they're at home, which would do it. And some people have problems with unwanted voice activation - my experience was that the voice-printing on "OK Google" was not actually all that personalized, and sometimes it did totally unexpected things like breaking out of navigation to make a phone call. Last time I tested it, keeping Google voice recognition on was also a massive battery drain, but I assume that's improved.

(That phone call was particularly ludicrous: Android offered me an unprompted 'helpful tip' that I could say things like "call mom", but since the tip fired when it was already listening for a navigation command, it accepted its own instruction.)

* Setting multiple alarms (why can't apple do this??)

* Conversions

* Food questions

I think it would be rad if I could feed it a recipe and then have it read me the ingredients and instructions for each step. Maybe that exists?

It's humbling (and annoying) when you think of yourself as a power user of some application to find out from some semi-new user of it that there's a new feature that would have made your life much easier if you had only known it was added a year or two ago.

There's only so much time to learn about the tools you use, much less the changes in them over time. How do I find out if GNU grep has some interesting new feature in the version that ships with the next version of the distro I use? Or rsync? Or tmux/screen?

This problem definitely seems worse with smaller tools, since there's a lot of them and they are often packages together by some other party. Not every project is as large and used as much but such a large population as Firefox, which arguably does a very good job of advertising new features. But you can definitely tell it takes them a lot of time and effort to do so, and a smaller project may not find much traction if they tried the same strategy.

My guess is that it and its competition is more or less a MVP to use audio for input and output and to understand how users interact with this "new" form of input. In a similar way to how Google Search and the various add ins they implemented for it along the way informs Google Assistant, so too I think these are stepping stones for something else.

So I don't think the expectation is to have a runaway hit app, but rather to have a product that users will actively engage with. And considering they're making huge pushes into smart home product integration with Alexa, I really don't see how any of it could be viewed as cautionary... from Amazon's viewpoint anyway.