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How to succeed in MrBeast production (Leaked PDF)

simonwillison.net

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Re: How to succeed in MrBeast production (Leaked PDF)

#161

Post by userbinator »

xrd wrote: post #81

I have kids and I'm really bothered by MrBeast. I had to buy goddamn chocolate bars at Walmart because of him. I acknowledge he is creative and driven but the content is such crap, with a few exceptions that my kids point out. But, what's the alternative? For example, I love 3brown1blue videos. But, it is too advanced even for my eleven year old. Mark Rober videos are great, and my kids love them, but he's even insid…

good channels that create creative and stimulating videos that are a benefit to humanity

Restoration and repair videos could be a good choice, although there's also plenty of fake clickbait content there too now. I usually actively avoid content with sensationalised titles and look for smaller non-profit creators.

Re: How to succeed in MrBeast production (Leaked PDF)

#162

Post by alphazard »

The bit about A, B, and C players is good.

I had been thinking about this as learning ability (fluid intelligence) and institutional knowledge both following a power law distribution. Mr. Beast refers to A and B players as being sufficiently high in learning ability and only differing in their position in the institutional knowledge distribution.

Packaging this effect into a 3 category model definitely makes it easier to operationalize. The severance part is important too, since there would be hesitancy to terminate even obvious "C players".

Re: How to succeed in MrBeast production (Leaked PDF)

#163

Post by nialv7 »

zulban wrote: post #54
hypeatei wrote: post #6

So basically: Come up with contrived BS that caters to younger audiences, micromanage anyone who is holding you up, and attempt to game a blackbox algorithm on a site you don't pay for (YouTube) The whole modern social media / influencer sphere seems like a huge bubble that will pop eventually. Google has already started wiping inactive accounts[0] presumably because storage isn't truly infinite or cheap. I imagine Y…

The guy has earned a net worth of maybe $700 million starting with YouTube. Saying it's all a bunch of contrived bullshit hides the fact the he is obviously brilliantly talented and dedicated at making a business from YouTube. If you or others blow off a document he wrote or an interview he gives because most of his videos are "just" gaming an algorithm then you must not be a very curious person. I don't like coffee…

I don't like how much people tie success to the amount of money someone earns. (or how many views someone gets on YouTube, for that matter)

There are many people who I consider successful that have never earned 700 mil, and there are people who made billions I don't give a fuck about.

Re: How to succeed in MrBeast production (Leaked PDF)

#165

Post by db48x »

ttepasse wrote: post #69

The unwavering fixation on metrics like Click Thru Rate, Average View Duration and Average View Percentage explains why so many of my previous channels get formulaic over time. It sounds like a small thing, but for some reason the thumbnails/titles with the Youtube face enrage me the most. Thankfully there are still enough channels which are not that optimized. But I wonder: How would the scene of Youtubers cope, if…

There are various browser extensions that you might like. Clickbait Remover for Youtube, DeArrow, etc. They remove the thumbnail images and replace them with a frame from a random time within the video, and replace or modify the video title to make it less sensational. I also recommend Sponsorblock.

Re: How to succeed in MrBeast production (Leaked PDF)

#167

Post by forrestthewoods »

Loughla wrote: post #109
IAmNotACellist wrote: post #102

Earlier quoted context omitted.

That's the thing. You have to love that, and that's probably something only people who grew up watching YouTube can feel at a deep level. Generational divides happen like that often.

Bingo. I do not understand the attraction of nearly all YouTube creators and celebrities. I don't get the appeal. All the videos sound the same and have the same stupid looking tag lines to get you to watch them. Outrageous actions for attention are deeply troubling to me. And I'm also SUPER aware that it's because it's not for me. I'm not the target demographic at all, and never will be. At some point you have to re…

I’m 39 and thoroughly enjoy MrBeast videos. They’re clever and fun and exciting. Pretty amazing a lot of the things that only he can pull off. And he’s been pulling off impressive stunts for years. He’s incredibly well capitalized at this point, but he grinded there and has been doing novel videos from the start.

Re: How to succeed in MrBeast production (Leaked PDF)

#168

Post by guywithahat »

One thing I find interesting is that y combinator content (like Michael and Dalton videos) don’t talk much about team intensity and culture aside from cliche terms, but successful teams obsess over it. I mean he’s literally saying he’ll give you $1000 to study the handbook, and the handbook says average employees should be fired immediately (in all caps). I’ve never heard something like that come from y combinatory, but I’ve seen other successful teams do similar things

Re: How to succeed in MrBeast production (Leaked PDF)

#169

Post by simonw »

dcchambers wrote: post #166

The poor grammar drives me crazy. I get that I am not the target employee, but if I walked in to a job and was handed that on my first day I'd walk right out based on presentation alone.

It is at least self-aware on that front: the first page says “Sorry in advance for all the run on sentences and grammar issues, I’m a youtuber not an author haha.”

Re: How to succeed in MrBeast production (Leaked PDF)

#170

Post by throwaway984393 »

debacle wrote: post #94
xrd wrote: post #81

I have kids and I'm really bothered by MrBeast. I had to buy goddamn chocolate bars at Walmart because of him. I acknowledge he is creative and driven but the content is such crap, with a few exceptions that my kids point out. But, what's the alternative? For example, I love 3brown1blue videos. But, it is too advanced even for my eleven year old. Mark Rober videos are great, and my kids love them, but he's even insid…

> I had to buy goddamn chocolate bars at Walmart because of him. Nah, you didn't. You're the parent, if you don't like the content, don't let your kids watch it.

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