The "expert" in the article got it wrong. The relationship between the voltage and the losses in the wires is not proportional. They are squared. Going from 12V to 48V is not a saving of 4x rather 16x. For some applications you could also consider Power over Ethernet in the car, get both shielded comms and power. Or can and power over twisted pair.
Tesla didn’t invent 48 volts either. The EV and hybrid electric world were talking about 48 volts when Musk still worked at PayPal, if not earlier. One of the examples pulled out at that time was that you could shave a couple pounds of copper off the alternator by running it at 4x the voltage. Much thinner wires.
Everyone knew that 48V would be a big benefit, but noone did it.
TBH, in a few years, we may be saying similar things about drive-by-wire without a mechanical backup. But it is too early to say definitively.