Earlier quoted context omitted.
That's when I learned what a greedy exploitative platform it is I bought a game (Spelunky) on the Switch online shop. Nintendo then proceeded to send me constant emails about how my “coins are expiring.” So they award coins for purchases which you can save up to get “free” games, but then make them gradually expire if you don’t use them. What kind of high pressure sales tactic is this? I was really turned off. I can…
The coins are a "fun" value add thing. You can get small discounts on digital games if you use the gold ones. The silver ones can get you various digital/physical goodies. You're not missing out if you don't use them.
This is not fun! This is straightforward psychological manipulation! It’s taking people’s loss aversion [1] and grinding it as hard as possible for as much profit as they can. This is especially bad when you consider that they are a family-oriented company that primarily markets to children.