This is cool. Reminds me.. I have always liked the idea of opening a cafe (who hasn't !?) but I'd struggle with the modern behaviour of peeps sitting for hours taking up a plug + wifi in exchange for ~£$4. Hugely uneconomical for independents. Good-faith customers aware of the economic burden of their behaviour are a VERY rare breed.. So I quite like (/ethically hate) the idea of creating scarcities in order to influ…
Historically, cafes were social forums where people gathered for hours at a time to read and converse. Maximizing absolute profit by optimizing customer throughput is the modern take. But that’s not what cafes are for and so you should not feel bad for forcing owners to understand their business and optimize for both profitability and the cafe experience.
Because real estate prices and thus rent have gone through the roof compared to the historic average.
Coffee used to be expensive relative to wages and rent ultra-cheap. Now that's flipped.