Reddit raises $410M in new funding

Post by Doctor_Fegg » Thu, Aug 12, 2021, 9:36 PM UTC

l72 wrote: post #136

initplus wrote: post #123

Earlier quoted context omitted.

One thing that they do not seem to be taking advantage of is how specialized many of their communities are. It seems primed for letting advertisers target to specific audiences, but as a user I don't really feel like the ads I get are targeted to what I read at all? Maybe I am uninformed but it seems like an advertising goldmine that hasn't been taken advantage of. If you are a PC components retailer, users of /r/bui…

I tried to advertise a product to a very niche group on reddit. I just wanted to select 4 specific sub-reddits and advertise to anyone that was a member or viewed that reddit. For some reason, reddit wouldn't let me advertise to 3 of the 4, and the 1 that they did let me advertise was very low volume (less than 100 members). I couldn't even get reddit to show a single ad, let alone have anyone click on it. Facebook b…

Post by 01100011 » Thu, Aug 12, 2021, 9:37 PM UTC

Post by vmception » Thu, Aug 12, 2021, 9:39 PM UTC

heywintermute wrote: post #88

dcolkitt wrote: post #9

On a visitor perspective, this seems undervalued. This is a 50% or more discount to the market-cap/unique visitor ratio of Twitter, Snap, and Facebook.[1] And all the stats I've seen indicate much higher user engagement and time on site for Reddit compared to the other social platforms. The biggest issue is of course that their monetization is horrible. Like 95% lower per user than the other socials.[2] So the real q…

>Or is there something intrinsic to Reddit traffic that makes it difficult to monetize? Reddit is also home to an enormous amount of porn and nsfw content in general which probably hurts this. They only just started preventing sexually explicit subreddits/content from appearing on r/all six months ago[0] https://www.reddit.com/r/changelog/comments/lhnvok/removing_...

Post by lovich » Thu, Aug 12, 2021, 9:39 PM UTC

ruined wrote: post #47

thefounder wrote: post #27

Earlier quoted context omitted.

If you use digg as reference the long term outlook of reddit is not that bright.

digg died fifteen years ago. clearly a lot has changed, and the mistakes that killed digg have not been made. and i think reddit is beyond the point at which a digg-style fuckup could kill them. at worst you might see cadres of ideological users depart for something like lemmy, which is already happening to an extent, but there is a lot of space to flee internally, so most users don't feel the pressure. and diffusion…

Post by lovich » Thu, Aug 12, 2021, 9:40 PM UTC

pageandrew wrote: post #117

paulpauper wrote: post #81

Earlier quoted context omitted.

the mods are even worse than admins in many respects. mods for popular subs have considerable control over what is allowed or not. Many subs have enormous blacklists of users,domains,and even words. As well as stupid, arbitrary content guidelines pertaining to length, the title, the body, and other stuff. Reddit admins have the most power but they tend to not get involved unless a sitewide rule is broken.

I've been permanently banned from almost all of the top COVID related subs for daring to discuss disallowed topics, like the Wuhan lab, as well as expressing anti-lockdown sentiments. My appeals have been instantly denied as well. I understand the idea that subreddits are user-run communities and should be able to self-moderate, but there are a couple problems with this: 1. Reddit claims to be the "front page of the…