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The adblocking revolution is months away

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Re: The adblocking revolution is months away

#151

Post by Vexs »

AlexMuir wrote: post #79

I completely understand why people use Adblock - it improves the user experience. Ironically hiding adverts is a just a side-effect; the improvement comes from speeding up page loads, and cutting down on cpu usage and bandwidth use. (I install Adblock for my mother to stop her seeing scams, but that's another thing entirely.) I've spent the past week optimising How a Car Works for speed (mobile is 55% of our traffic…

Thats one of the reasons I like uBlock origin- supposedly, it says the ad was displayed/clicked on a webpage, which means I don't deal with ads and websites don't deal with money loss.

Re: The adblocking revolution is months away

#152

Post by Steko »

vilmosi wrote: post #5

The overall article is of good quality but it reeks of Apple bias I personally find distasteful. >>> User experience is what Apple puts above pretty much everything else, and they’ve decided that they don’t like it the experience available through the ad-supported web, and so they’re going to do something about it. The reason Apple does this is to push content creators away from the Web and into native apps. Apple ge…

> The reason Apple does this is to push content creators away from the Web and into native apps.

This is baloney, Apple hosts free apps at a loss. The idea that Apple wants you to have an app for every website is absolutely ridiculous. Safari is one of the most used iOS apps today and will be so for at least the better part of the next decade.

> Bullshit. They have their own advertising network they want to push.

iAds is a rounding error on Apple's business. In all likelihood Apple sees a competitive browser advantage: people like X, Google will not do X on Android. They'll load up The Verge during the keynote and show that it takes 1/X the time that the top of the line Android phones do and 11 year olds will walk around telling each other that Safari is X times faster than Chrome.

Re: The adblocking revolution is months away

#153

Post by verinus »

thescrewdriver wrote: post #57
blinkingled wrote: post #36

How long will this revolution last if content providers decide to not show content to iOS users? I mean if they exist to make money and they can't on iOS would it matter that there were hundreds of millions of them? With ad blocking it would be as if they never existed in first place. Perhaps the idea is for Apple to get the content providers to make apps so they get their cut? Perhaps it is better for the content pr…

> How long will this revolution last if content providers decide to not show content to iOS users? Which begs the question: How long will content providers last if they decide to not show content to iOS users?

depends on the market share and monetization I think.

It would hurt content providers targeting the US much more than those who target the global market where iOS has a much lower market share...

Re: The adblocking revolution is months away

#154

Post by talmand »

robmcm wrote: post #109
Mikushi wrote: post #94

Earlier quoted context omitted.

So looking at facts is a bias now? How about all the different ways Apple breaks the web for its own sake? Things like the HTTP Protocol are fundamentally broken by Apple, and this is not ok. They are a despicable company, a dragon only interested in increasing its cash reserves. I do not understand the support they are getting from the developer community, they shit on them constantly, make their life difficult, and…

Wow some people really have short memories. - Webkit - Thoughts on flash and the promotion of HTML 5 - Canvas - CSS animations - Web video etc etc

It seems to me that Google has been a better influence with Webkit than Apple has. In my day-to-day work the only time Safari comes up is on iOS, and only then because we have no other choice.

The only time recently I've opened Safari on the desktop is to debug some obscure Javascript deficiency that only existed on that browser that also happened to exist in iOS.

Re: The adblocking revolution is months away

#155

Post by kaybe »

patrickk wrote: post #141
fluidcruft wrote: post #93

Earlier quoted context omitted.

HN has ads. They are rare (and mostly job postings), but they do exist.

Which job links are paid for on HN? That's news to me. I have no problem with this actually, because such things are on a separate page and its obvious the content you are getting is relevant to you (unlike lots of online advertising). Good luck to pg and the devs and mods behind HN if they want to generate cash to keep the site going.

I think the parent post is talking about the occasional job ads for YC companies, in the normal link list on the front page. You can recognize them since they cannot be upvoted. It's not like they pay money I guess, but get visibility to find talented workers.

Re: The adblocking revolution is months away

#156

Post by gwu78 »

kazinator wrote: post #143
gwu78 wrote: post #81

Earlier quoted context omitted.

I block "in-app" ads the same way I block "web" ads. Most ads use the same third party DNS services which makes blocking even easier.

Apps can be written to refuse to run if they can't fetch their ads. This can be baked into compiled code. Apps can be written to download and cache ads periodically as part of their "update" process, and display these ads even when you don't have an internet connection. If they are not able to update these ads for some time (say 60 days), they can then refuse to run: "the application has expired and needs an update;…

Have not encountered any apps like you describe. Examples?

Re: The adblocking revolution is months away

#157

Post by ryangittins »

Luc wrote: post #26
vilmosi wrote: post #5

The overall article is of good quality but it reeks of Apple bias I personally find distasteful. >>> User experience is what Apple puts above pretty much everything else, and they’ve decided that they don’t like it the experience available through the ad-supported web, and so they’re going to do something about it. The reason Apple does this is to push content creators away from the Web and into native apps. Apple ge…

Honestly, aren't your comments as much an example of Apple bias as what you're commenting on, but with the sign reversed?

No, he made well-reasoned points. You, on the other hand, have yet to.

Re: The adblocking revolution is months away

#158

Post by talmand »

kazinator wrote: post #138
cousin_it wrote: post #35

Earlier quoted context omitted.

That move might backfire, though. If Apple devices offer an ad-free web but not ad-free apps, then users will drift toward the web, just as content creators drift toward apps.

But that specific content going into the apps won't be available on the web. Users who want that content won't find it there. It will be in the apps, where the ads can't be easily blocked (without reverse engineering and altering on an app-by-app basis).

Well, if there's a decent shift in behavior and expectations then it would be possible for that content to shift as well. Once upon a time all that content was in web apps, now it is in native apps, and it's possible for it go back.

Re: The adblocking revolution is months away

#159

Post by ethbro »

microtonal wrote: post #13
vilmosi wrote: post #5

The overall article is of good quality but it reeks of Apple bias I personally find distasteful. >>> User experience is what Apple puts above pretty much everything else, and they’ve decided that they don’t like it the experience available through the ad-supported web, and so they’re going to do something about it. The reason Apple does this is to push content creators away from the Web and into native apps. Apple ge…

That's too simple. Apple (and others) have relentlessly tried to optimize power saving. People like phones with a good battery time, plus I assume that there can be significant cost saving if you can use smaller capacity batteries. They have probably come to a point where a significant amount of power use during mobile browsing is caused by ads (both rendering and the extra network use that it incurs). Blocking ads c…

While this pay be true, at some point profit trumps UX.

Look at how the iPod+iTunes morphed as soon as Apple realized how much money could be generated by adding DRM and a store.

Re: The adblocking revolution is months away

#160

Post by robmcm »

talmand wrote: post #154
robmcm wrote: post #109

Earlier quoted context omitted.

Wow some people really have short memories. - Webkit - Thoughts on flash and the promotion of HTML 5 - Canvas - CSS animations - Web video etc etc

It seems to me that Google has been a better influence with Webkit than Apple has. In my day-to-day work the only time Safari comes up is on iOS, and only then because we have no other choice. The only time recently I've opened Safari on the desktop is to debug some obscure Javascript deficiency that only existed on that browser that also happened to exist in iOS.

Please remember that Apple created Webkit from KHTML, without them Chrome would have been way behind where they are now, both in terms of technology and pushing a new rendering engine. They may well have purchased Opera...

Toady Google have more resources invested in Blink than Apple do in Safari, but don't forget how we got here.

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