Earlier quoted context omitted.
This is spot-on. Of course they're going to post something , and of course they'll make it sound as good as possible. But it's baffling how so many people applaud such meaningless damage control drivel time after time.
Considering how many people/companies fail so spectacularly at it, why would it be baffling? I also think you underestimate the difficulty in making things "sound as good as possible" that one quality is the basis of the entire marketing and political industries - and a large component of many others. You're basically saying "It's obvious - just be perfect!" - it is not that easy. All that being said - I'm really not…
It's baffling because it's always meaningless PR-bullshit-we-hope-you-won't-stop-giving-us-money, and people should be aware of that already.