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MacBook Neo

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Re: MacBook Neo

#151
post #94

Anyone know how this would compare to an original M1 Air? Both in terms of performance and also capability. My primary use case for my air is web browsing and similar. But I do use other things at times. I know they're both arm processors, but are there things that ne can do an M1 that won't work on this?

The A18 Pro is roughly 30% faster in single-thread, and about equal in multi-core performance compared to the M1. The iGPU is also superior, and for AI it has 38 TOPS vs 11 in the M1. The A18 Pro should also be a lot more power efficient.

Re: MacBook Neo

#152
post #94

Anyone know how this would compare to an original M1 Air? Both in terms of performance and also capability. My primary use case for my air is web browsing and similar. But I do use other things at times. I know they're both arm processors, but are there things that ne can do an M1 that won't work on this?

Hard to know relative performance before we get benchmarks. Aside from that anything that runs on M1 should run on this in the same way. In fact, the processor on Neo should support slightly more modern software since it implements ARMv9 [1] agains M1 ARMv8 [2]

[1]: https://en.wikipedia.org/wiki/Apple_A18

[2]: https://en.wikipedia.org/wiki/Apple_M1

Re: MacBook Neo

#155

One of the first things Steve Jobs did when he came back to Apple in 1996/97 is that he took a shredder and a flamethrower to Apple's product lines. He'd ask managers, "which one should I tell my friends to buy?" And if they couldn't give an answer, he'd kill the line. Or so the story goes, https://www.entrepreneur.com/growing-a-business/how-steve-jo... Big companies drift away from the ground truth of their employee…

I think this is now the one you should be telling your friend to get (unless they are a developer or professional in which case they probably aren’t asking your opinion)

Re: MacBook Neo

#156

Anyone else find the naming odd? What’s the relevance of “Neo”? It feels like one of the only Apple products where the name is completely divorced from its intended usage (or defining feature) - Phone - Watch - Pro - Studio - Mini - Vision - Air - Neo???

Neo as in New, as in "our customers can't afford our products anymore so this represents a potential major pivot for this company if it works"

Re: MacBook Neo

#157

One of the first things Steve Jobs did when he came back to Apple in 1996/97 is that he took a shredder and a flamethrower to Apple's product lines. He'd ask managers, "which one should I tell my friends to buy?" And if they couldn't give an answer, he'd kill the line. Or so the story goes, https://www.entrepreneur.com/growing-a-business/how-steve-jo... Big companies drift away from the ground truth of their employee…

> Because ask yourself, if you were telling your friend to buy a Macbook, which one would you tell them to buy!

Depending on their budget and needs, a Neo, Air, or Pro.

Re: MacBook Neo

#158

One of the first things Steve Jobs did when he came back to Apple in 1996/97 is that he took a shredder and a flamethrower to Apple's product lines. He'd ask managers, "which one should I tell my friends to buy?" And if they couldn't give an answer, he'd kill the line. Or so the story goes, https://www.entrepreneur.com/growing-a-business/how-steve-jo... Big companies drift away from the ground truth of their employee…

When Steve came back Apple was months from bankruptcy; their product lineup was full of duds.

Today Apple is the most profitable company in the world, and every product line is ruthlessly optimized/scrutinized to maximize their revenue/supply chain use/suss out consumer needs for the next cycle.

There isn’t a world where Apple has a $4T market cap and where their product offering fits in a neat 2x2.

Re: MacBook Neo

#159
Don't get me wrong it's a fantastic product and great price point, but the only thing it makes me think of is the complete failure of iPadOS. Ultra portable MacBook with is A18 with 8G of ram is infinitely more useful to me (for non-pen input) than full M4/M5 chip with more ram that's completely wasted due to needless OS restrictions.

Re: MacBook Neo

#160

One of the first things Steve Jobs did when he came back to Apple in 1996/97 is that he took a shredder and a flamethrower to Apple's product lines. He'd ask managers, "which one should I tell my friends to buy?" And if they couldn't give an answer, he'd kill the line. Or so the story goes, https://www.entrepreneur.com/growing-a-business/how-steve-jo... Big companies drift away from the ground truth of their employee…

MacBook Air - mid range mid price, good quality, basically as functional as the Pro now. The price of the Neo is very compelling if they want it for light duty work though. And obviously high end is high end but those people know who they are
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