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Copying is the way design works (2020)

matthewstrom.com

151–160 of 245 posts

Re: Copying is the way design works (2020)

#151
post #136

Earlier quoted context omitted.

When parallax scrolling was cool and different, I designed an architecture site for a local architect using the effect. It was very similar to this site where you had jarring transitions, background changes and images moving at different speeds. https://doubble.group/sg/ The end result was very similar to site above and we all got a lot of positive feedback when their current clients saw it because they were blown aw…

>When parallax scrolling was cool and different, I designed an architecture site for a local architect using the effect. A friend of mine designed such a site with his web design company. I instantly thought, amazing but horrendous. On that note, why is Apple still successful with this? Everything is moving on their website.

I don't know anyone bought iPhone from their website, so this is not so important.

Re: Copying is the way design works (2020)

#152
post #8

Earlier quoted context omitted.

Copying from Xerox, some irony there.

It's also a lesson that always seems to fail to be learned. Xerox had the capital to set up a research arm, then failed to convert on any ideas because they were too focused on their current cash-cow. They eventually transitioned to "document company" where a document wasn't only paper, but it was too little/late.

The same thing happened to Kodak - they were a tech company that thought they were a chemical company.

Re: Copying is the way design works (2020)

#153
post #136

Earlier quoted context omitted.

When parallax scrolling was cool and different, I designed an architecture site for a local architect using the effect. It was very similar to this site where you had jarring transitions, background changes and images moving at different speeds. https://doubble.group/sg/ The end result was very similar to site above and we all got a lot of positive feedback when their current clients saw it because they were blown aw…

>When parallax scrolling was cool and different, I designed an architecture site for a local architect using the effect. A friend of mine designed such a site with his web design company. I instantly thought, amazing but horrendous. On that note, why is Apple still successful with this? Everything is moving on their website.

> On that note, why is Apple still successful with this? Everything is moving on their website.

IMO that's Apple being a high-fashion trend-setter rather than good UI/UX design.

The current choices of videos they auto-play actually give me motion sickness, which I don't normally get from video content.

Re: Copying is the way design works (2020)

#154

Earlier quoted context omitted.

Did you just stop publishing altogether?

Yes. I do not need another book as a CV, which is currently the most viable business model for authors of non-fiction.

We are probably better off without your marketing content tho

Re: Copying is the way design works (2020)

#155

> As a designer, I feel the need to be original. If you’re a designer, or even if you’re just interested in design, you probably feel the need to be original, too. I've been a professional designer since 2006, and I got over that thinking pretty quickly. A designer trying to be strikingly original is rarely acting in service of the design. If you want to be strikingly original, you probably want to be an artist inste…

In my experience, designers mistake web design with print design. Too often, the focus is on the UI rather than on the UX.

Re: Copying is the way design works (2020)

#156
post #136

Earlier quoted context omitted.

When parallax scrolling was cool and different, I designed an architecture site for a local architect using the effect. It was very similar to this site where you had jarring transitions, background changes and images moving at different speeds. https://doubble.group/sg/ The end result was very similar to site above and we all got a lot of positive feedback when their current clients saw it because they were blown aw…

>When parallax scrolling was cool and different, I designed an architecture site for a local architect using the effect. A friend of mine designed such a site with his web design company. I instantly thought, amazing but horrendous. On that note, why is Apple still successful with this? Everything is moving on their website.

> On that note, why is Apple still successful with this?

It is very possible that they are successfull despite their web design choices.

Re: Copying is the way design works (2020)

#158
post #115
post #94

Earlier quoted context omitted.

This sounds like an ad. What is "assisted 100s of millions of people in many billions of tasks"? Any real world data? If it's generating new random clip art for presentations, sure. If it's making new flavor text based on generic input, sure. If my question is "what is the circumference of earth", and I run a model with a temperature of 100, will it give me a good result? Will it always give me a good result with a t…

> You might think it's clever because it's generated code for you, but that's probably because you asked it to make something 500 people already made and published on GitHub. An LLM has no problem coming up with novel solutions within my own esoteric physics framework that only exist on my computer, using my patterns and taking all the nuances into account. It's definitely not just spitting out something it has seen…

Uhhh, physics?

Re: Copying is the way design works (2020)

#159
post #115

Earlier quoted context omitted.

> You might think it's clever because it's generated code for you, but that's probably because you asked it to make something 500 people already made and published on GitHub. An LLM has no problem coming up with novel solutions within my own esoteric physics framework that only exist on my computer, using my patterns and taking all the nuances into account. It's definitely not just spitting out something it has seen…

Uhhh, physics?

Yes, that can be used in a game engine for example.

Re: Copying is the way design works (2020)

#160

> As a designer, I feel the need to be original. If you’re a designer, or even if you’re just interested in design, you probably feel the need to be original, too. I've been a professional designer since 2006, and I got over that thinking pretty quickly. A designer trying to be strikingly original is rarely acting in service of the design. If you want to be strikingly original, you probably want to be an artist inste…

At a company I used to work at, the head of design told me that artists work to establish their vision, and designers work to establish the audience's vision - something like that. Made a lot of sense to me!
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