A few decades from now, when someone writes up an HBS case study on Google, how will it read? My suspicion is that Google is going to treat us to a very painful object lesson: what happens to your business when you compromise the values of a beloved core product. Here's the thing: having the most complete, most accurate, most relevant search results means never having to say you're sorry. You can add ads, you can do…
Just to confirm what you say about Google trying to be too smart I just searched for "SPYW" because to be honest I have no idea what is that word or abbreviation. So Google decided that I am searching for the word SPYWare and I was no able to find a definition for SPYW. That's why I am reading the comments in case I can guess what it is.
Definition for spyw: Web definitions: (SPYWS) Stroke Prevention in Young Women Study. www.health.am/acronyms/s7/
you're welcome! (edit: to be fair though, the first link is a good one and explains the whole situation) (edit 2: oh wait! That's because of my personal search results. This is too funny)