Earlier quoted context omitted.
$0 ingress charges and >> $0 egress charges make AWS roach motel.
So basically you're complaining about pricing? Unlike other cloud providers, AWS has never had a price increase for a service. Just decreases. I guess 'customer obsession' would be giving away everything for free?
Customer obsession would be NOT shipping buggy, unreliable software like AWS Amplify.
Customer obsession would be CloudFormation-first.
Customer obsession would be not forcing me to upgrade to a paid Support account to report a bug.
The list goes on, unfortunately. I do believe AWS employees mean what they say, but the external reality (IMO) is it takes a lot of time and effort to get AWS to notice their customers unless you're one of the big boys.