Why is this newsworthy? Did people think Facebook somehow didn't have access to what was being sent across its own platform?
Well, we had this thing called phone companies. In the beginning, many places, the switchboard operator would listen in. Then switchboards became mechanical and the industry regulated as a utility. And while it was technically easy for phone companies to listen, it was illegal for them to do so. (and nsa built a closet so it could listen in illegally, and got caught, and faced no consequences beyond an astronomical b…
I may not be 100% correct, but the history of this is related to liability. Telcos don't want to be held liable for crimes committed using their services (e.g. planning a bank robbery over the phone). They do not want the burden of monitoring calls to catch these people. So in exchange for that kind of immunity, they had to give up the right to listen in on calls.
I don't know the legal status for FB and the like, but I imagine it would be similar. As Facebook needs ads for money, they would rather not get that kind of a deal. As they decline immunity, they likely can be held liable for crimes planned on their services. Hence, they need to monitor.
Obviously, IANAL.