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Apple Creator Studio

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Re: Apple Creator Studio

#141

Post by no_wizard »

anticorporate wrote: post #103
whywhywhywhy wrote: post #52

Earlier quoted context omitted.

It’s cheap enough it’s not enough to fund development of Final Cut but also not enough money to bother spending time on it. Find it odd personally, just offering them free to keep hardware makes more sense than trying to push a tiny subscription revenue number.

It's the problem that the whole industry is facing - the current generation of hardware is sufficient that hardware refreshes will continue to decline, and companies that want to keep milking us for money regularly need to find a new way to do it.

Sufficient for whom? At my job they’re still refreshing workstations regularly. They buy and churn hardware on a regular basis.

Not quite “buying on release week” basis but some % of employees always getting new hardware at max specs in the design org

Makes even engineering jealous sometimes

Re: Apple Creator Studio

#142

Post by 542458 »

H1Supreme wrote: post #133

Seems like a pretty solid deal, if you need everything. I don't know who that person is though. The intersection between Final Cut Pro and Logic users is pretty small, I'd imagine.

TBF, you can say the same thing for adobe creative cloud - the intersection between After Effects and Indesign users is also effectively nil!

But having one simple opex line item for "software I buy for the creative types" is appealing for a lot of orgs.

Re: Apple Creator Studio

#143

Post by pier25 »

fidotron wrote: post #18

> These apps will continue receiving updates, with the latest versions adopting the beautiful new visual design language with Liquid Glass on all platforms Are the Apple people really this oblivious, or is someone in PR trolling us?

They don't have much of a choice. They bet the house on liquid glass and need to keep up appearances.

Re: Apple Creator Studio

#144

Post by MattRix »

ksec wrote: post #137

This is Off Topic, but the first thing I notice on that page were those icons for apps with Apple Creator Studio. They look AWEFUL .

I don’t think they look awful, and they’re more interesting and opinionated than most boring icons you see these days.

Re: Apple Creator Studio

#145

Post by steve1977 »

torben-friis wrote: post #54

I don’t get why they think “professional” is a generic tier. If I’m a music producer, what’s the value of being given a digital art drawing program? If I’m an illustrator, why do I need a cinema post production suite? Some people might happen to do both, but overlap is largely accidental, right? The fact that they think of all professions as a bundle is even insulting as it signals the products are mostly toys/hobbyi…

I think that's why they call it "Creator" studio. Creators - in the way the term is usually used today - indeed do use many of these tools. Maybe you produce music, create a video about you producing music and also need an engaging thumbnail for YouTube.

In a feature film production, these would certainly be separate roles. But apart from maybe Logic Pro for composers, Apple's tools are not really relevant at those levels of the entertainment business anymore. Post-pro would be Pro Tools for audio, something like Avid Media Composer for editing etc.

I think Apple has realized they are not playing on that level anymore and target their marketing to where they are still in the game. That's not necessarily a bad move.

Re: Apple Creator Studio

#146

Post by speak_plainly »

This seems like an Apple AI subscription under the guise of a software bundle.

It’s a good value for some, especially if you want to use FCP, but seems like a bad value for most users who are expecting more value from their Mac purchase.

I wonder if new Macs will offer a three-month trial for this suite, or if the standard apps will be pre-installed and the AI features are unlocked through a subscription.

If bundled versions of iWork go away, we may see a renaissance for G Suite.

Re: Apple Creator Studio

#147

Post by no_wizard »

embedding-shape wrote: post #56
joezydeco wrote: post #35

Earlier quoted context omitted.

Forget that. TikTokers are the revenue stream now.

TikTokers ("influencers" in general) don't do their editing or any part of their "production pipeline" on computers, kids are doing the full thing via smartphones nowadays. Blew my mind initially too, as I always did "serious work" at a computer and never the phone, but seems they're managing it somehow.

They often start there, some stay there, some graduate to an iPad, but a a lot of the higher end creators absolutely edit in desktops or laptops (usually MacBooks)

My old job dealt with this quite a lot as they were our target market, so I got some up close views of how for example, creators like MrBeast go about their editing (well the employees anyway)

Though I did note a lot of creators that do graduate to more robust software basically go from lightweight editor via Canva -> iMovie or equivalent -> professional software e.g. FCPX or Premiere

Re: Apple Creator Studio

#148

Post by Fnoord »

drcongo wrote: post #119
apercu wrote: post #91

Earlier quoted context omitted.

I bought Logic maybe 8-9 years ago, and get free upgrades.... If I had paid $5/mo it would already have cost me ~$280.00 more than I paid. Even if I had to purchase an occasional update (assuming they were reasonably priced), I'd still be coming out ahead. I hate "renting" software.

Oh yeah, my Logic for Mac is probably about that age too, but there's no choice to buy it outright on iPad sadly.

I bought a license for Pixelmator Pro a couple of years ago. IIRC it cost 30 or 40 EUR. I don't use it much, but it is unlikely you're going to need all of that software.

Re: Apple Creator Studio

#149

Post by carlosjobim »

embedding-shape wrote: post #64
jasoneckert wrote: post #51

Earlier quoted context omitted.

The most important benefits in my opinion are choice and price - people like me who prefer to buy software outright can still do so at a reasonable cost, while others who opt for a subscription can also do so (again, at a reasonable cost).

It's pretty clever that they keep the "pay one time" option still alive while announcing the availability of subscription, so anyone who says "Boo, not you too Apple" can easily be shut down with "You still have the option to buy it!" instead of leaving those critics without answers. Of course, they'll eventually remove the option to buy the software by paying once, I think everyone can see the writing on the wall, b…

> It's pretty clever that they keep the "pay one time" option still alive while announcing the availability of subscription, so anyone who says "Boo, not you too Apple" can easily be shut down with "You still have the option to buy it!"

Probably not. Those customers are almost completely irrelevant and not people who Apple or anybody else cares about. They won't mind if you kick and scream.

Re: Apple Creator Studio

#150

Post by pier25 »

tapoxi wrote: post #25
andsoitis wrote: post #2

> Final Cut Pro, Logic Pro, Pixelmator Pro, Motion, Compressor, and MainStage — plus new AI features and premium content in Keynote, Pages, and Numbers — come together in a single subscription So Apple is copying Adobe's business model?

Yeah but this is $129/yr, that's significantly cheaper

One might argue it offers significantly less value too.
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