Earlier quoted context omitted.
Which is funny because it’s really an incomplete spec that originated from a blog post. But it won anyway because both machines and humans can use it with relative ease, which is apparently quite a difficult thing to achieve in a markup language
It might be my Emacs bias, but I find Org much nicer as a format. For instance, timestamps and todo items make it trivial to use Org as a planner. This would be great to have in applications such as Apple Notes.
A ten minute web search would have revealed it was already a solved problem, instead of splintering and inventing a new 'standard'. But that was somehow too much effort.