Can someone give some insight why acquisitions like this happen? Is it to take over the user base or is it actually about the product itself? I am asking because I always hear of multi-million dollar acquisitions and wonder if apple (in this case) couldn't just create the same software themselves cheaper.
Apple acquires Pixelmator
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Re: Apple acquires Pixelmator
#142Earlier quoted context omitted.
It's the sweet spot for me. I don't edit images for a living, but I push pixels around enough for hobbies (e.g. making video game maps) that I want something user friendly and pleasant. Pixelmator Pro has way more features than I'll ever need or use, and all the ones I do need are ergonomic to me, a person who doesn't have decades of Photoshop muscle memory.
This is the market GIMP needed to fill but doesn't. It's definitely capable but it's never been "friendly and pleasant" to my eye.
Re: Apple acquires Pixelmator
#143Very interesting move. Adobe must be trembling. Lots of people have already left Premiere and AE for Resolve. If Apple offers Photoshop and Illustrator alternatives it will remove the need to pay for the Adobe subscription for a lot of Mac users (that will probably be the case for me).
> Adobe must be trembling. Adobe is probably popping open a champagne for every cross-platform Creative Cloud competitor that gets mothballed with Apple's capital. If Microsoft acquired Affinity next, the Adobe offices would look like a disco ball for a week.
They have already been acquired (by Canva) earlier this year.
Re: Apple acquires Pixelmator
#144It would be hilarious watching them scramble to actually compete with an equal footing player for once.
(Yes, I know I'm probably delusional, but it would be funny to watch)
Re: Apple acquires Pixelmator
#145Earlier quoted context omitted.
> Adobe must be trembling. Adobe is probably popping open a champagne for every cross-platform Creative Cloud competitor that gets mothballed with Apple's capital. If Microsoft acquired Affinity next, the Adobe offices would look like a disco ball for a week.
Affinity was acquired by Canva.
Re: Apple acquires Pixelmator
#146Earlier quoted context omitted.
I think “iMovie can’t upscale” is a lot more accurate then. “iMovie doesn't allow you to select the resolution” is very misleading, because it does allow you to do that.
No, it's not just about upscaling, please re-read what I wrote. iMovie can upscale. You just have to trick it into doing so, because you can't set the resolution. Also, you are limited to the 720, 1080, 4k etc. If you want to export a square movie you can't. Best option is to export from iMovie and crop it in iPhoto.
You keep saying that, but you can set the resolution though. I set the resolution every time I export from iMovie. You’re telling me it doesn’t have an option I’ve used every single time I’ve opened the app.
Your complaint is not that you can’t set the resolution, your complaint is that it doesn’t have the options you want.
Re: Apple acquires Pixelmator
#147apple's pro apps have been in a weird space for a while. aperture dying was a bummer, and final cut and logic feel simultaneously actively developed and abandoned to me, there's just not much buzz around them. it would be very neat if apple started to build the necessary portfolio of software to provide a viable, ideally not-subscription-based competitor to adobe's suite of products. they certainly have had the chops…
I agree, but history just proved that Apple does not care.
And let's be real: Photoshop is cross-platform, and lots of content creation software is cross platform (or a web app). There are many more content creators that use Windows than people here are aware of or want to acknowledge (on HN, sometimes you get the impression that Windows is a forgotten OS that nobody uses). Now, Apple is at a huge disadvantage for losing that market -- often you can only be a big player if you have enough users. Apple also is never known for putting apps on the web like Figma and doesn't appear to have plan to do so.
A similar example is the iWork suite. It exists, but neither users nor Apple seem to care about it.
In the end, they just kind of development native Mac OS software half-mindedly. Which is fine -- that's what they want to do.
Re: Apple acquires Pixelmator
#148The biggest shortcoming of Pixelmator is its lack of Windows support. This rules out use in most of the professional world, not because one must run Windows, but because one must collaborate with others. Pixelmator has long been Apple-centric, but while previously I’d hoped that, in the right situation, they might expand their strategy, now I can’t imagine I will ever be able to use Pixelmator for work.
Its second biggest shortcoming is the plugin ecosystem’s apathy towards it. Apple doesn’t have it in their DNA to fix this. Apple’s developer relations strategy is to own a lucrative enough audience that developers will endure anything for access to them. Apple doesn’t own the audience for professional image editor plugins, and I can’t imagine them suddenly learning a whole new mode of interacting with developers.
Additionally, when a company acquires a much smaller one, they really don’t care at all about the smaller one’s business, they care about how their existing business is affected. For example, when Apple acquired Dark Sky, they transplanted the features that fit into their existing strategy, but they weren’t interested in crowd sourced data or Android weather apps, so they just deleted it, and now the world’s weather forecasts are worse. Maybe, hopefully, Apple believes their walled garden’s value will be increased by the addition of a Pixelmator-like product. But I fear it’s more likely they just want to stick layers in Photos, delete the rest, lose every Pixelmator customer, and cry a fraction of a tear equal to Pixelmator’s profits divided by their own.
Affinity sold out, too. I don’t know where to go at this point.
Re: Apple acquires Pixelmator
#149Pure speculation: This is about visionOS. Photo editing is the least friction "pro" task to bring to a spatial computing platform. The other options I considered: ⁃ Renewed interesting in pro use cases in general. I don't see enough incentive for this. Apple's historical interest in this was winning over creatives, but particularly creatives interested in photography are already won. ⁃ Apple wanted the tech for somet…
Hasn't Apple just discontinued Vision Pro?
Re: Apple acquires Pixelmator
#150Is there any way this can go bad? When Apple acquired DarkSky, they absolutely destroyed a service that I loved and relied on. Four years on, Apple Weather is less reliable than DarkSky, and not even close to feature complete. But DarkSky was a cross-platform service, whereas Pixelmator is software that's already Apple-only. I'm wondering how much I should be worried, and if I should already be abandoning ship.
The talent and ideas that were Pixelmator will be substantially diffused as it's absorbed by Apple... most of what you liked about Pixelmator is likely no more over the next year or two. Depending on Apple's reasoning for the acquisition (i.e. how much of it was just for the talent vs the product) you'll may see some small glimpses of Pixelmator's influence a couple years from now in Apple's stuff. Most of the time A…