Just the other day Perplexity CEO Aravind Srinivas was dunking on Google and OpenAI, and putting themselves on a superior moral position because they give citations while closed-book LLMs memorize the web information with large models and don't give credit. Funny they got caught not following robots.txt and hiding their identity. https://x.com/tsarnick/status/1801714601404547267
Also, "hiding their identity" is what every single browser does since Mosaic changed its name.