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All they have to do is stop tracking us and only use login cookies if i log in. Simple enough. Any other cookies are not "table stakes".
Website analytics can be incredibly useful for designers and developers; giving those up would be a huge hit to a lot of companies, large and small, so it's understandable that they're not going to do so. Random example from more than a decade ago: I worked at an online retailer, and we did a nice redesign of our cart page. Looked great, much more readable, but we started losing sales. Did people hate the redesign? I…
I'd expect a bit more from smart people who see very well into what kind of society we are going full speed, with no way out once in (if you don't consider going back to caves as a good option, I don't).
Its very fabric of whole society our kids will live in we are talking about here, nothing less. Is pretty clear what directions the biggest corporations are taking, hey are not even trying to hide what's in plain sight. If we common folks don't at least attempt to stop it or steer it in other direction I am worried nobody else ever will.