In the UK Reddit has pushed a new subreddit called "HeyUK". It has turned up in the subscription feeds for some (all?) UK users automatically without the user asking for it or adding it. If you remove it from your list of subreddits the posts will still show up in your feed as "sponsored". As far as I can see this new subreddit is seeded with just cross posts from other UK subreddits and is created/pushed by Reddit itself.
The big issue I have is that this is just another subreddit with 15-odd random people who are the mods. These people have the unilateral power to shape discourse and be the arbiter of what is "UK" and what isn't.
Reddit is getting a bit too big, this feels very strange. On the swing-back we then have Reddit not banning the "jailbait" subreddit until it made major US news.
I have no idea what's going on with social media anymore, I'm just left with the overwhelming feeling that the people with the voice and the power are not the best of us.