Still the easiest way to start selling online, at least in Europe... They've got the low volume starter business niche by the balls.
If you pick a right bank, you also get a JSON/HTTP based API for free, if you want to get your payment processing fancier later on. And your funds are insured.
PayPal is ridiculously expensive and risky way to receive money, and not simple at all. As a result almost nobody offers it in Czechia.