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Yes, but what about the people who did? Here's the thing, Google is a big company. When a big company offers a service or product you expect a long shelf life so you can justify the time/money investment to use it. If you stumble across an open source or just some other random project by a single dev, you have an instinctive expectation that the project could die at any time. Thus, you invest your effort accordingly…
> Google has the focus of a 12 year adhd kid who just ate a whole birthday cake, unless when it comes to data collection. A decade ago I was an intern at Google. One of my mentors said something that has stuck with me: "Google found a hose that money pours out of and it's name is online advertising. All we do now is desperately try to find another hose." Google's strategy for a long time was: Hire every clever person…
Isn't that how they've always operated? Gmail was launched in 2004 and that sure wasn't a money-hose. But it did serve as yet another platform to support their money-hose since they could scan your emails and serve you ads.
It's really only a recent change to actually monetise Gmail beyond ads. They sell it as part of G Suite and as part of Google One. Not sure if Google One brings in the dough but surely G Suite makes enough to justify its existence.