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Chromecast with Google TV

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Re: Chromecast with Google TV

#141

Post by scarface74 »

shajznnckfke wrote: post #138
cle wrote: post #110

Earlier quoted context omitted.

You don't think "likes action movies" or "watches romantic comedies" or "binge watches on weekends" are targeting segments that advertisers will pay for?

It seems like search intent data would be a great source of this kind of information that Google already has. I think this product is more about competing for market power as platform owner in the video streaming business, which is worth hundreds of billions of dollars. I’d guess it could tie into the ad business by showing attribution when ads for media result in conversions that play on the Google TV, although I’m…

Who searches on Google for the movies and TV shows they want to watch on their TV?

Re: Chromecast with Google TV

#142

Post by rektide »

derefr wrote: post #62
animationwill wrote: post #21

Don’t forget Google already abandoned Google TV once: https://en.m.wikipedia.org/wiki/Google_TV I bought it as a gift for someone once and they cancelled it and deleted the SDK.

Back then, "Google TV" was its whole own OS initiative. This was years before Android TV was a thing. But Google TV had far less wide-ranging industry support than Android TV has today. And Google TV needed industry support, because it was literally just an OS platform (like Android TV) rather than something Google was able to push by shipping its own hardware. No third parties interested in integrating the platform?…

This is incredibly wrong. Android 3 honeycomb was the basis for Google TV. Most of those APIs were quickly deprecated. Please read:

https://en.m.wikipedia.org/wiki/Google_TV_(discontinued)

Re: Chromecast with Google TV

#143

Post by shajznnckfke »

scarface74 wrote: post #141
shajznnckfke wrote: post #138

Earlier quoted context omitted.

It seems like search intent data would be a great source of this kind of information that Google already has. I think this product is more about competing for market power as platform owner in the video streaming business, which is worth hundreds of billions of dollars. I’d guess it could tie into the ad business by showing attribution when ads for media result in conversions that play on the Google TV, although I’m…

Who searches on Google for the movies and TV shows they want to watch on their TV ?

I think I’ve searched on Google for most movies I’ve ever watched. Maybe that makes me a weird person, I don’t know. If you search for a movie on Google, you get a lot of information, including reviews, actors, links to rent it on Google Play Store, Amazon, watch it on various streaming services, etc. There’s money to be made being the place people go when they want things. Actually that’s how Google makes most of its money - companies pay a finders fee to have that demand directed toward them. Content ads are a smaller business.

Re: Chromecast with Google TV

#144

Post by shajznnckfke »

scarface74 wrote: post #139
shajznnckfke wrote: post #137

Earlier quoted context omitted.

Apple has sold tens of millions of Apple TVs. Apple doesn’t break out the revenue in their earnings reports but they have definitely made billions in revenue from the business. With that large install base, Apple has growing power to promote services in the video streaming market which is worth hundreds of billions. The more power Apple has here, the greater their ability to extract a cut from streaming service reven…

Tens of millions? No one thinks that Apple has sold tens of millions of TVs. https://macdailynews.com/2020/09/02/strategy-analytics-apple... The global population of TV and video streaming devices has now exceeded 1.1 billion, with Apple TV / tvOS holding 2% share, according to the latest market share analysis from Strategy Analytics’ TV Streaming Platforms service. And this is from Mac dailyNews. Definitely not an a…

Doing the math on your numbers, 2% of 1.1 billion is 22 million, which is tens of millions. The 1.1 billion appears to include TVs with included “smart TV” software, which explains why it’s such a huge number.

Back in 2015 Apple said they had already sold 25 million: https://www.google.com/amp/s/www.theverge.com/platform/amp/2...

Anecdotally they’re common in households where people have iPhones. IMO, they currently have the best user experience to control a TV.

Re: Chromecast with Google TV

#145

Post by rektide »

Someone1234 wrote: post #66
tehlike wrote: post #45

Earlier quoted context omitted.

don't know about google tv, but chromecast is wildly successful.

Combing both Chromecast and Android TV (e.g. Nvidia Shield) has a less than 10% market share. Making it smaller than Samsung, Amazon, and much smaller than Roku (market leader). It seems to have a hardcore audience that think the world of it (or who haven't tried anything else), but most of the market moved on years ago. If anything this Google TV "Chromecast" is designed to make Chromecast relevant again.

I'd consider how much software adoption there is for Google Cast (nee Chromecast). A good number of web pages have dedicated cast support (better than browser's built in support), for ex Spotify. Most podcast & audio apps on Android have Cast support (pocketcast, spotify, &c).

While there may be more appliances out there, & some popular ones, they are kind off all off on their own with some random native apps cobbled together out of whatever random sdk the hardware has. The apps almost never coordinate very well with your phone.

Cast is absolutely dominating. Playing a far better game than everyone else. Easy for developers to work with (so easy with the web platform support being built in). Software adoption within a web page makes all the sense & is so easy & flexible. We haven't even seen multi-phone "multiplayer" cast apps get popular but it's easy to do. No one else can compete.

Please let OpenScreenProtocol start getting some traction so we can continue advancing these capabilities & start freely building systems that can work together.

Re: Chromecast with Google TV

#146

Post by scarface74 »

shajznnckfke wrote: post #143
scarface74 wrote: post #141

Earlier quoted context omitted.

Who searches on Google for the movies and TV shows they want to watch on their TV ?

I think I’ve searched on Google for most movies I’ve ever watched. Maybe that makes me a weird person, I don’t know. If you search for a movie on Google, you get a lot of information, including reviews, actors, links to rent it on Google Play Store, Amazon, watch it on various streaming services, etc. There’s money to be made being the place people go when they want things. Actually that’s how Google makes most of it…

That’s not what most people do. Most people are watching movies on their TV. The Netflix recommendation engine is a huge driver of what people watch. Netflix, Amazon Prime, Hulu and YouTube are the big four. I’m not sure how many people are actually watching YouTube on TV though.

You turn on your average smart TV or device, it’s also allowing you to buy movies on the device.

If you are binge watching TV, your TV knows. It knows what you watch, when you watch, etc.

Re: Chromecast with Google TV

#147

Post by rektide »

AshleyGrant wrote: post #114
vorpalhex wrote: post #73

Earlier quoted context omitted.

> If anything this Google TV "Chromecast" is designed to make Chromecast relevant again. Chromecast has always had the issue that it's main users are the tech savvy who are comfortable controlling everything via smartphone. That's not a huge percent of the population. By adding the remote and going for the play of helping you navigate cross app, they seem to be trying to extend out to less savvy users who need a more…

I'm quite tech savvy, but I vastly prefer using a remote control that I don't need to look at to control the TV that I'm already looking at.

Worth asking where the gesture & other potential touchless interface experiments are. Project Soli was supposed to be the high tech radar option to let one gesture above a phone to control things, but just picking it up & using it like a wand would be not-hard to experiment with.

Re: Chromecast with Google TV

#148

Post by shajznnckfke »

scarface74 wrote: post #146
shajznnckfke wrote: post #143

Earlier quoted context omitted.

I think I’ve searched on Google for most movies I’ve ever watched. Maybe that makes me a weird person, I don’t know. If you search for a movie on Google, you get a lot of information, including reviews, actors, links to rent it on Google Play Store, Amazon, watch it on various streaming services, etc. There’s money to be made being the place people go when they want things. Actually that’s how Google makes most of it…

That’s not what most people do. Most people are watching movies on their TV. The Netflix recommendation engine is a huge driver of what people watch. Netflix, Amazon Prime, Hulu and YouTube are the big four. I’m not sure how many people are actually watching YouTube on TV though. You turn on your average smart TV or device, it’s also allowing you to buy movies on the device. If you are binge watching TV, your TV know…

I think what you’re saying here pretty much agrees with what I’m saying. By owning the platform where video is watched, Google will have more market power in the video streaming business. In the long run, that means getting a cut of revenues earned by video services on the platform, or preventing Apple from charging them that cut if they own the platform. It’s a much more integrated version of what happens now when you search for a movie on Google.com.

Re: Chromecast with Google TV

#149

Post by scarface74 »

shajznnckfke wrote: post #144
scarface74 wrote: post #139

Earlier quoted context omitted.

Tens of millions? No one thinks that Apple has sold tens of millions of TVs. https://macdailynews.com/2020/09/02/strategy-analytics-apple... The global population of TV and video streaming devices has now exceeded 1.1 billion, with Apple TV / tvOS holding 2% share, according to the latest market share analysis from Strategy Analytics’ TV Streaming Platforms service. And this is from Mac dailyNews. Definitely not an a…

Doing the math on your numbers, 2% of 1.1 billion is 22 million, which is tens of millions. The 1.1 billion appears to include TVs with included “smart TV” software, which explains why it’s such a huge number. Back in 2015 Apple said they had already sold 25 million: https://www.google.com/amp/s/www.theverge.com/platform/amp/2... Anecdotally they’re common in households where people have iPhones. IMO, they currently…

25 million is nothing. Apple sells close to 200 million phones a year. 25 million over a lifetime is minuscule.

Besides that, Apple talked about how hard it is to be “HDMI 1”. Especially now that all of the TVs have “smarts” and most people still have cable. Not to mention that an Apple TV is $149-$200. I have two ATV4Ks that were both free when AT&T was doing their deal. We don’t even use it on one of our TVs that have Roku built in.

Besides that, sales before 2015 are almost irrelevant. That was before it had an App Store. A lot of the new streaming services don’t even support it. Roku wasn’t being integrated into low end TVs left and right.

There is no better experience for most people than a TV with Roku built in. One remote controls everything.

Re: Chromecast with Google TV

#150

Post by shajznnckfke »

scarface74 wrote: post #149
shajznnckfke wrote: post #144

Earlier quoted context omitted.

Doing the math on your numbers, 2% of 1.1 billion is 22 million, which is tens of millions. The 1.1 billion appears to include TVs with included “smart TV” software, which explains why it’s such a huge number. Back in 2015 Apple said they had already sold 25 million: https://www.google.com/amp/s/www.theverge.com/platform/amp/2... Anecdotally they’re common in households where people have iPhones. IMO, they currently…

25 million is nothing. Apple sells close to 200 million phones a year. 25 million over a lifetime is minuscule. Besides that, Apple talked about how hard it is to be “HDMI 1”. Especially now that all of the TVs have “smarts” and most people still have cable. Not to mention that an Apple TV is $149-$200. I have two ATV4Ks that were both free when AT&T was doing their deal. We don’t even use it on one of our TVs that h…

I’ve found that the built-in smart TVs, including Roku, have a laggy and frustrating experience compared to Apple TV. Also, most smart TV software stops working entirely after a while.
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