Earlier quoted context omitted.
Fine, I misspoke about the IMAX format and those are all points about #1, but what are you comparing the increase in cost to? Continuing to use the same old equipment as now? Or switching to digital? Because the discussion is about the least expensive way to upgrade image quality, not about whether it's more expensive at all. And what about the second point about 3D being an expensive sham that movie studios are usin…
I completely agree with you about 3D. I despise it. The Maxivision goal was a noble one, but it was just too expensive to work. Increasing the framerate of content playback on digital projectors will be a far less costly initiative than the Maxivision proposal would have been. Unfortunately I'm not sure 48 fps vs. 24 fps has enough "wow" factor to convince the average movie goer to go to the 48 fps screening over a 2…
Either way, I'm looking forward to any improvement that doesn't involve 3D. Ebert's other guest author the week before the Maxivision one was an anti-3D article by Walter Murch, probably the most famous film editor and sound designer ever: