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Facebook: Another three billion fake profiles culled

bbc.co.uk

141–150 of 167 posts

Re: Facebook: Another three billion fake profiles culled

#141
post #122

Earlier quoted context omitted.

Moderation is an extremely hard problem to deal with well. Have you ever attempted to manage a community?

There are over two billion people on there. How about paying their users for finding and reporting content? A reputation system to find and pay trustworthy people to clean up. Thereby delegating the task back to the scale where it belongs, some money and incentives too.

How do you decide who to trust?

Re: Facebook: Another three billion fake profiles culled

#142
post #122

Earlier quoted context omitted.

Moderation is an extremely hard problem to deal with well. Have you ever attempted to manage a community?

There are over two billion people on there. How about paying their users for finding and reporting content? A reputation system to find and pay trustworthy people to clean up. Thereby delegating the task back to the scale where it belongs, some money and incentives too.

I've been thinking about a online bounty hunter service to do exactly this.

Next step - how to prevent Sybil accounts created by the bounty hunters from generating new mal-content on an industrial scale for bounty hunters to identify for reward.

Re: Facebook: Another three billion fake profiles culled

#143
post #70

They didn't catch the 3 fake profiles I set up on Facebook. I've not used them for five or more years, but I checked recently and they are still there and still let me log in without so much as a "where you been". They all have obviously fake names and were used only for testing advertising at various times in the past.

Why would Facebook care if you haven't posted or even logged in for so long?

Re: Facebook: Another three billion fake profiles culled

#144
post #3

The actual report: https://transparency.facebook.com/community-standards-enforc... Fake accounts are estimated to represent 5% of all monthly active users.

Another important excerpt:

"The majority of these accounts were caught within minutes of registration, before they became a part of our monthly active user (MAU) population."

For MUA, recent news said "Facebook now serves 2.37 billion monthly active users". And 5% of that is "only" 120 million.

Re: Facebook: Another three billion fake profiles culled

#145
post #138

Earlier quoted context omitted.

Do fake profiles 'see' ads? They don't artificially browse around the site, to create impressions, or do they?

But doesn't FB use the existence of said profiles as a lure for advertisers? (eg. Your ad could reach any of our 1B members...) Seems like a class-action lawsuit in the making.

It's no secret that Facebook is battling bots. Do you have anything to back up your assertion that Facebook is deliberately lying to advertisers?

Re: Facebook: Another three billion fake profiles culled

#146
post #7

Earlier quoted context omitted.

Even without political advertising, the amount of fake news spread in Groups in the form of memes and images is absolutely fracking staggering. If you go through the facebook feed of a conservative facebook user in their 50s+, you quite literally will see all lies and propaganda, and nothing real (for one ex: see the horribly faked Nancy Pelosi video that spread like wildfire yesterday, despite it's obvious fakeness)…

Fake news is the symptom. The disease is confirmation bias. The internet, and particularly social media, has become the most efficient and effective confirmation bias machine ever. People gladly (read: voluntarily) crawl into their self-fulfilling echo chamber and instantly become the master of their own universe. They get to believe whatever it is they want to believe. No assumption too strange. No "belief fetish" t…

> Fake news is the symptom. The disease is confirmation bias.

When your root-cause analysis turns up an intractable problem that can't be solved, then maybe turn the intractable problem against itself.

Instead of eliminating filter bubbles and confirmation bias, encourage them. Herd the haters, trolls and propagandists into their own subgroups and shadow-ban them so people outside the group can't see them.

It doesn't solve the problem of confirmation bias, but it might help contain it and prevent wider contamination.

Re: Facebook: Another three billion fake profiles culled

#147
post #135

Earlier quoted context omitted.

Haven't tested but moving to resposive might trigger a user agent change. Can the same be done on FF?

Firefox has a mode where you can choose from a dropdown of phone/tablet types, and it will set your user agent and screen size appropriately. I believe it's called "Responsive Design Mode."

That worked, thanks.

Dev tools > Responsive Design Mode in the top right, then back on the main page, selected a phone model. I had to reload the page for it to show the phone version of the site.

Re: Facebook: Another three billion fake profiles culled

#148

Earlier quoted context omitted.

Moderation is an extremely hard problem to deal with well. Have you ever attempted to manage a community?

That's true, but FB is not a "community" -- its a global mass mob consiting of billions of people. Even thinking about trying to moderate something at that scale is ridiculously impossible and disengenuous.

I think to this person's point, though – managing something like an online community is a microcosm of what social media platforms deal with, and if you've done it before you know how hard it can be to set the boundaries of acceptable behavior without finding yourself in spot that is viewed as hypocritical.

I can't think of anything harder than that to scale.

Re: Facebook: Another three billion fake profiles culled

#149

To what degree are advertisers aware that the profiles which see their ads may not be genuine users? I suspect they either don't know, or have no alternatives.

Advertisers simply don´t know. The reason most of them don´t know is because there are virtually no tools available that can distinguish between a real user and a fake user. Only FB can make that assessment with some degree of certainty and even that can´t be trusted. External partners have been given a choice: either advertise at the risk of it being some garbage traffic, or not advertise at all. And for obvious rea…

> either advertise at the risk of it being some garbage traffic, or not advertise at all. And for obvious reasons, the latter is what people choose to do.

Do you mean "the former"? 'Cause, you know, there are still ads.

Re: Facebook: Another three billion fake profiles culled

#150

Earlier quoted context omitted.

What was this scam?

There are groups (on Discord, Facebook) where people sell Amazon gift card codes for less than the value of the gift card. Sometimes they are real codes that have been bought with accounts that have been hacked through email phishing, and sometimes they are completely fake.

Yup, buddy had his amazon account banned for using such cards. His gf, who orders 10 things a day from there, and shared the account, was not impressed.
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