Earlier quoted context omitted.
What's shocking is that buying from a farm is _more_ expensive than Whole Foods for you (or for anybody else for that matter). The price they charge wholesalers can be easily 1/10th of what you pay at a grocery store for a lot of common items, probably not beef, but vegetables for sure. To even consider the inconvenience of shopping at a farm, I'd have to see some serious cost advantages, of which there aren't any as…
From the farmer's perspective, it is a bit of an inconvenience to sell you anything less than a whole animal. The fixed costs of an on-farm slaughter building or mobile slaughter truck are comparable to the facility that processes thousands of animals per hour, but spread out among fewer animals. If you want it cheaper, best be prepared buy live and do the slaughter and butchering yourself, and plan some meals around…
"Look, you don't have to bother with petty sales 1 kilo here, 2 kilos there and waste your whole day/pay somebody else to do the sales, I'll take 10 tonnes but for 30% of your normal price - look at this pile of money, it can be yours now!"