Last month my hardware start-up was almost shut down because our power supplies are CEC efficiency level 5 and not 6. Customs would have seized our entire last shipment. Prior to that I got a cease and desist from the Bluetooth SIG unless I immediately paid $2500 to $10000. I paid immediately. I have no problem following regulations and paying for licenses. The problem is getting blind-sided by it. I still don't even…
Does your device use bluetooth in a special way or just general purpose Bluetooth usage? Did you have to pay that much just to put the "Bluetooth certified" logo somewhere?
If your App uses Bluetooth the fee is around $100 per platform, but since it is a hardware product (my product, GarageMate, is a garage door opener App), the payment due is much higher. It doesn't matter if you are pre-release. And if you change the chipset you have to pay again. Note, you could save a few thousand by using a pre-certified module.
FYI, the Bluetooth SIG's enforcement lawyer called right after I signed up for their free membership using my company e-mail address.