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Sunny days are warm: why LinkedIn rewards mediocrity

elliotcsmith.com

131–140 of 405 posts

Re: Sunny days are warm: why LinkedIn rewards mediocrity

#131

[flagged]

0 indians for me. I only see French people because I'm French. And I also see only my friends because I'm not in a following frenzy.

> because I'm not in a following frenzy.

I sure with that affected my feed. I'm only connected to people I've met in person, and have never followed anyone beyond that ever, yet my feed is chock full of "Top INfluencer voices"/"you might be interested in ..."

Re: Sunny days are warm: why LinkedIn rewards mediocrity

#132

Earlier quoted context omitted.

> if they've seen your content 1,000x vs a couple of long reads. [..] From there, you can capture their email to touch them on another channel (inbox), push them to your YouTube / Twitter / community, etc. Such zero value activities are a plague on the economy and the whole world. Obviously the equivalents in the e.g financial sector have more impact than some node.js developer going off on linkedin about the MANGO s…

If it leads to someone purchasing a solution that solves a need, how is that zero value?

Are you sure they actually needed it, rather than got sold on something that wasn't really a problem before?

Re: Sunny days are warm: why LinkedIn rewards mediocrity

#133

This reads like it was written by a developer 'who doesn't get marketing'. > Nothing you post there is going to change your career. I can attribute millions of dollars in revenue to LinkedIn, as can a lot of my 'LinkedIn friends' > Doing work that matters might. This is a pre-requisite for winning on LinkedIn. The kind of content that performs best are strong opinions informed by actual expertise. > Go for depth over…

But that's the thing, revenue is a very poor metric for quality. It's a very good metric for marketing as you said, but focusing solely on that, which is what linkedin rewards, and potentially forgetting to invest time in becoming an objectively better developer is why linekdin rewards mediocrity as the article says.

So while you are disagreeing, you are actually reinforcing the article's central argument.

Re: Sunny days are warm: why LinkedIn rewards mediocrity

#134
post #74

Earlier quoted context omitted.

This is a prevailing opinion within a substantial minority of HN’s population. I am curious, how would you do it differently?

They wouldn't, they work for someone else and are isolated from the revenue making part of the operation. And the largest anti marketing screamers are often high paid devs part of VC funded companies that don't actually make any money (this is a VC forum, after all). Outside of the valley bubble, for those of us running profitable business, we have to find sustainable channels that work and get the word out. That sai…

Turns out you can work on something you don't really believe in as long as the money is good.

Re: Sunny days are warm: why LinkedIn rewards mediocrity

#135
Mediocrity is everywhere—on every platform. Even on blogs. Even in scientific publications. But if you’re creating something worth reading, why hesitate to post it on LinkedIn or anywhere else? Valuable content doesn’t lose its quality just because of where it’s published. Dumb comments don’t change that either.

I actually think creators who produce valuable work should be just as visible as the mediocre ones, so that over time, the difference becomes clear and mediocrity slowly fades. Sure, the marketing and self-promotion side of things might feel uncomfortable, especially for developers. But in a society where the ignorant are bold, if the thoughtful and knowledgeable don’t show the same courage, that society is doomed.

No matter what kind of nonsense you come across, let science and reason be your guide—and keep creating and sharing.

Re: Sunny days are warm: why LinkedIn rewards mediocrity

#137
post #92

LinkedIn posts really read like an alternative reality (which I would not like to be a part of, lol). I cannot take seriously most of what I read over there. The comments are also often toxic, the whole business is... just weird. What's funny as a personal anecdote, I've found more jobs through Twitter (pre-X) than through LinkedIn. Seriously. And I've tried using LinkedIn for job hunt.

I’m pretty sure it is an alternate reality, fueled mostly by bot interaction. If you look at the comment history on a post, much of the time it appears to be flocks of bots posting “Very Insightful”, and often identically duplicated comments. The posts themselves are usually strawmen meme-level content trying to fuel the attention economy. I can only figure that there’s a lot of fake accounts trying to score remote j…

Or worse, it's a biobot using the little palette of cringey prebaked replies you can post: "very insightful, thanks for posting", "interesting thought", etc.

Re: Sunny days are warm: why LinkedIn rewards mediocrity

#138

This reads like it was written by a developer 'who doesn't get marketing'. > Nothing you post there is going to change your career. I can attribute millions of dollars in revenue to LinkedIn, as can a lot of my 'LinkedIn friends' > Doing work that matters might. This is a pre-requisite for winning on LinkedIn. The kind of content that performs best are strong opinions informed by actual expertise. > Go for depth over…

> This reads like it was written by a developer 'who doesn't get marketing'. That's spot on. And it will be a very common sentiment regarding marketing. Many devs don't like "bullshitting", it's the exact opposite of how we're supposed to do our job. And while it's understood marketing has a huge impact on sales, one can still take a healthy distance from it. I think this post is about linkedin moving from a generic…

> Many devs don't like "bullshitting”

In my experience they seem to love this but will call it “thinking from first principles” or something else to make sure they don’t sound like (gag) marketing people.

Re: Sunny days are warm: why LinkedIn rewards mediocrity

#139

Earlier quoted context omitted.

Damn — HN strips emojis, putting my pastiche in danger of looking sincere

I think the hashtags save you from looking pretentious

In a sea of down to earth people, strive to stand out with pretentiousness #differentiate

Re: Sunny days are warm: why LinkedIn rewards mediocrity

#140

Earlier quoted context omitted.

As an aside, marketing isn’t bullshitting. Peddling non sense on LinkedIn mostly is bullshitting. It can be very lucrative bullshitting and I’m happy to fork the money to people devoid of any sort of ethics when I have to leverage it while sharing your overall opinions on LinkedIn influencers. But there is significantly more to marketing than that and some of it (pricing strategy, distribution, understanding your sal…

Marketing is lying. Convincing someone to buy something they don’t actually need? Thats a drain on society. It’s become so pervasive we go to great lengths to justify it. But at its core its fundamentally dishonest.

“1000 songs in your pocket.”

Was that a lie when Apple said it about the iPod?

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