The Rise of Malört, an Unexpected Midwest princess

Post by bunderbunder » Thu, Nov 21, 2024, 12:05 AM UTC

droopyEyelids wrote: post #120

Glyptodon wrote: post #114

Earlier quoted context omitted.

I tried it hoping it would be kind of vaguely like Absinthe mixed with w/ grapefruit extract and quinine, but it just tasted like burning gasoline or jet fuel to me.

This is where it gets tricky. Malort is bottom shelf example of a “Bäsk” liquor. https://wikipedia.org/wiki/Bäsk There are much finer versions of it, and if you’re in Chicago Binnies carries one by Letherbee “Bësk” and if you like that bitter grapefruit/wormwood flavor, it is mana from heaven https://www.letherbee.com/products

Post by sdiupIGPWEfh » Thu, Nov 21, 2024, 1:25 AM UTC

_sys49152 wrote: post #68

jrochkind1 wrote: post #6

I like it fine, it doesn't taste especially unusual among other herbal bitter liquors, a category I like. It's not the best (or as expensive as the best! they can get pricey), but it's not the worst, it's a fine drink. The NYT story above mostly stayed away from how it's become known as like "the worst drink ever" or something, something you drink as a kind of challenge rather than that it's enjoyable. I've suspected…

wish moxie brand sodas wouldve done a similar marketing strategy to gain a better foothold in the northeast market. they got bought out by coca cola and nerfed any bitterness to have it resemble more like a flat root beer. not everything in life needs to be sweet.

Post by rikthevik » Thu, Nov 21, 2024, 3:05 AM UTC

some_random wrote: post #52

I'm a complete weirdo apparently who really likes the flavor of malort, it's bitter and herbal and so if you like those flavors you'll enjoy it. I kinda resent the amount of marketing that the new owners have churned out hyping it up, although I do appreciate what they're doing. If you think you might enjoy it, give it a shot I'd describe the flavor as sweetened church pew, then grapefruit bitterness. If you're not e…

Post by internet_points » Thu, Nov 21, 2024, 8:14 AM UTC

lopatin wrote: post #65

some_random wrote: post #52

I'm a complete weirdo apparently who really likes the flavor of malort, it's bitter and herbal and so if you like those flavors you'll enjoy it. I kinda resent the amount of marketing that the new owners have churned out hyping it up, although I do appreciate what they're doing. If you think you might enjoy it, give it a shot I'd describe the flavor as sweetened church pew, then grapefruit bitterness. If you're not e…

I love the ads: "Malort: Weeding out Chicago's weak since 1934" "Malort: When you need to unfriend someone in person"

Post by internet_points » Thu, Nov 21, 2024, 8:37 AM UTC

kreeben wrote: post #117

supplied_demand wrote: post #16

Earlier quoted context omitted.

==I've suspected that the manufacturer has been actually encouraging this story. == It is an explicit part of their marketing. This [0] excellent advertisement in Chicago states: "Do Not Enjoy. Responsibly." [0] https://www.reddit.com/r/chicago/comments/19dvd2j/brilliant_...

In Sweden it goes 1. eat rotten herring (which you'll not enjoy, because it's rotten fish, yo) 2. clean your palette with a disgusting shot of home made malört spirits (or aquavit, equally disgusting) 3. goto 1 until your drunk 4. get laid Very, very, very few people ever reaches step 4.