I take it very seriously- I hired a professional online coach, lift 4x/week for 1-2 hours, do strength competitions several times per year, and carefully track my diet.
First, it isn’t boring in the least- I do mostly strongman, and it is essentially a martial art with a lot more complexity and diversity than plain barbell training. It takes all of my mental effort to do a complex movement with the right form under a heavy load- it is more mentally taxing than math, coding, etc. for me. It takes so much focus I never get bored, and I don’t use a phone or media between sets. I usually get into almost the same sort of flow as with coding, and can really "attack" the workout with all of my mental and physical effort... which feels amazing.
Secondly, it has radically transformed my health and personal life. Being physically strong is surprising useful in modern life- I can fix/move furniture, move appliances, push a stranded car out of the road, carry kids on my shoulders up a mountain, etc. easily. Also, I look strong and fit which does cause people to treat me better, and generally notice me more. I am an introverted, even shy person that when younger had a lot of trouble making friends, and especially talking to women. I generally despite 'vanity' and hate being judged on how I look, but the fact is people do, and I can't control it. Being fit, people approach me and start conversations more, and I have even had women I don’t know approach me, and ask me on dates, something that absolutely never happened before I was into lifting. I am happily married and not interested in that, but it is good for my overall social confidence and my marriage to generally be more attractive. Lastly, I also have a lot less pain- no more lower back pain, leg pain, etc. which I think were mostly caused by weak muscles from being so sedentary. The main downside is it does take a lot of time, money, and space for gym equipment- although the increased health/energy/well being are more than worth it IMO.