Earlier quoted context omitted.
They're going to resort to blocking IPs and not caring about collateral damage and force CDNs and anyone running multi tenant to turn the specific site targeted off or move them onto a separate pool of IPs that is easily blockable.
The hope is that the CDNs explicitly refuse to do that, so that the collateral damage leads to pressure that forces the censor to relent.
Do you think for a second anyone in power in China, Russia, or North Korea care if some random 20-year-old kid can access English-language sites or not?