> Apple countered by arguing that “no reasonable consumer would believe” that content purchased through iTunes would be available on the platform indefinitely Remember this sentence to change your mind for the next time you see some movie to buy online.
Historically media has had a limited play-life. 78s, 45s and 33 warped, broke or got scratched, etc., tapes wore out, broke, got tangled etc., CDs scratched or deteriorated after some time. There are exceptional specimens for all the above, but a good number don’t survive long unless owned by an aficionado who took care of their media. With digital you can have backups and in theory they could last forever as you con…
Of course there's an actual answer to this as well, the economic concept of a discount rate; things far in the future are worth less than they are in the present, by an amount depending on interest minus inflation.