131–140 of 237 posts
> No one knows what Apple paid to license the technology [from Amazon]... This is factually incorrect. Of course, there are executives at Amazon and Apple who know how much was paid to license the one-click patent.
If the one-click patent was a major inhibitor of competition, I'd basically expect to see a lot of two-click check out options. Instead I find myself creating a million redundant user accounts, telling people that my mothers maidenname is "khhsyebg" (she's got some Dothraki blood, it seems) and parsing "don't not uncheck the box if you wish to prevent us from causing the absence of non-delivery of our newsletter and also not abstaining from passing on your details to third parties".
This is a "feature" I actively avoid. Why in the world would anyone want to buy something online without a chance to review their purchase? Other web pages don't even let you leave the page without asking "are you sure?".
I ran an ecommerce company for about a year, and one click checkout was the least of our concerns when it came to Amazon. The speed of delivery, prime benefits, brand recognition, and willingness to lose money on many if not most items are absolutely brutal to compete against. I'm glad one click checkout will be more broadly available, but it's probably not going to make much of a difference...
Amazon can't compete on curation, except through third parties which will be a clunky experience.
You just want a native advertisement and Top 10 lists.
I have never used the "buy now" feature, so honestly I think it's impact is a bit overblown.
Here are my reasons I never use it:
1) I do a lot of comparison shopping, so I like to review my orders before the final purchase. (in case I put something in my cart and then later added something better)
2) I want to make sure I don't order something under $35 and get stuck paying for expedited shipping (which is free for prime members over $35 in purchases)
3) I have a few addresses and cards on file, and want to make sure the order will use the right one.
4) I use the cart as a temporary list, anything that looks interesting during my shopping session gets thrown in there (or perhaps another browser window if doing comparisons).
The space (from my online shopping experience) seems to be divided between Amazon (with one click checkout, fast delivery etc) and everyone else (42 click checkout and one week delivery, if you're lucky). If the one-click patent was a major inhibitor of competition, I'd basically expect to see a lot of two-click check out options. Instead I find myself creating a million redundant user accounts, telling people that m…
Ahaha, you are so damn right!!
I have been buying from Amazon for 20 years and have not once used 1-Click.
Earlier quoted context omitted.
> The speed of delivery, prime benefits, brand recognition, and willingness to lose money on many if not most items are absolutely brutal to compete against. What I'm hopeful of is that (barring evil patents or monopolies) all of those things should be able to be outsourced a third party vendor or service. Hopefully in the future you will be able to simply contract out alternative delivery service, or drone delivery,…
That is what's happening today, offered by the only company with the scale to do it: Amazon (It's called FBA). Then when they see your products are selling particularly well, they stock them, undercut you, and put you out of business.
The space (from my online shopping experience) seems to be divided between Amazon (with one click checkout, fast delivery etc) and everyone else (42 click checkout and one week delivery, if you're lucky). If the one-click patent was a major inhibitor of competition, I'd basically expect to see a lot of two-click check out options. Instead I find myself creating a million redundant user accounts, telling people that m…
Certianly in the UK the friction of buying from "non-Amazon" websites exists ( create an account, enter payment etc ) but Amazon just uses the same delivery networks as everyone else.
In fact a small company often dispatches faster in my experience than Amazon; for non-Prime at least they've been stretching the 'Dispatching Soon' timelines to nearly a week[0]. Of course once it's in that status you can't cancel the order.
[0] As a third-party seller through Amazon I am required to dispatch within two working days. One rule for them and another for the little folk.