Firefox appeared at a time when there was huge potential being stifled by a stagnant monopoly in the space, and people were desperate for something good. It filled a real need, and people loved it. FirefoxOS appeared at a time when there was huge potential being actively being pushed forward and innovated on by the two largest tech companies in the space, and people already had two great options to choose from. It fi…
Phoenix appeared at a time when web browsers were bloated, and it was refreshing to have a minimalist app that simply browsed the web. It wasn't that potential was being stifled; other browsers had too many features. It was that we could download a small binary on dial-up, that opened up quickly and just did what we needed without any fluff. Notice that last part about downloading? That's the key. We could download P…
It's not ideal, as the integration points don't appear to be fully worked out and it doesn't always perform very well, but I'm sure it could be turned into essentially a downloadable FirefoxOS as a hook to try to get people to get a native device next time, if some development effort was available.