Earlier quoted context omitted.
Apple's port, which doesn't have an up/down direction, is much easier to plug in than the micro USB port, which does. It is an innovation, like it or not, that USB doesn't have.
It's a great, great design when considered in a vacuum. Of all the cables I use (and I use many), it's the one I would choose if I could magically make that what all my devices use. But, when taken in context of the real world, where only Apple devices have this svelte and clever and proprietary, closed, licensing-hostile connector... on balance, it fucking sucks. I would like my iPhones and iPads significantly bette…
Those that think lightning connectors are just a pain in the ass haven't thought it through.
Additionally, it is one of the best physical connectors ever designed - a good choice for a reprogrammable interface that we are hopefully stuck with forever.