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Dopamine Fracking

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121–130 of 446 posts

Re: Dopamine Fracking

#121

Reminds me of Adornos "Dialektik der Aufklärung" and its take on what he calls the "Kulturindustrie". Almost 100 years ago he foresaw how the cultural offerings of society get commodified and chopped into bite sized chunks for each individual to receive theirs. He did not forsee us taking it this far, nor the addictive nature of the consumption though. An additional danger is how this pulls all of us down. Staying wi…

This is the essence of the Situationists’ Spectacle.

Re: Dopamine Fracking

#122

I like the idea of the term, but would want capture these: 1. Refinement, where things are made super-concentrated and pure 2. Supernormal stimuli, where the effect becomes unnaturally intense 3. How easy it becomes to consume the result Something like 'dopamine super-refinement'.

none of these things are that important, or even particularly true. The greater effect is social/cultural. Wholesale capture of industries/social phenomena by technocapital. Describing everything in terms of neurotransmitters is rather silly, doesnt even really describe the experience of the individual.

Re: Dopamine Fracking

#123
post #107

> The constant search for the next big thing, the next big hit of dopamine, The search itself is the dopamine hit. I think the author, if anything, meant endorphins, it's just that there's so much misleading pop science about this, that everyone blames poor old dopamine for their woes.

Amount of misinformation regarding dopamine is staggering. While it plays a huge role in modern social media practices, it is relevant in search/anticipation phase, not having fun/resolution phase.

Re: Dopamine Fracking

#124
to me this phrase/word/term is in the same category as "weaponization" .. they are rhetorically powerful because they do a lot of emotional work before any argument has been made .. Once you've labeled something as "fracking" or "weaponized," you've already framed it as extractive, destructive, and morally suspect ..

P.S. my completely unscientific heuristic is that whenever an authors bio contains phrases like "late stage capitalism" or a Bluesky account (not X cause OBVIOUSLY Elon is evil), theres a decent chance the article will arrive pre loaded with conclusions rather than arguments ...

Re: Dopamine Fracking

#125
The term as used reminds me of opium addiction in the 19th century, and how it brought down entire countries.

I find, particularly when working in software, that I want to spend very little of my free time online, as though the novelty has worn off. The diversion aspect of social media is particularly irritating. It's like the Gruen transfer, a loss of focus and reference designed into many shopping malls.

Re: Dopamine Fracking

#126
post #93

Earlier quoted context omitted.

Don't act as if the cities in Europe look any different. I don't know what a "subscribe n save is" but I can find a Western Union, gambling hall and vape shop on every street corner.

> Don't act as if the cities in Europe look any different They do look different, claiming otherwise is just American cope

I feel like they do and they don't at the same time. The buildings may look different, but city center rents driving out a lot of small local businesses, and leaving the same brands everywhere.

Re: Dopamine Fracking

#127
The prime example for me of this phenomena is selfies. What is the point of taking pictures, really? To capture the moment? Or to post to social media? If I am going to be honest, most pictures today are taken so that they are able to be broadcasted it to everyone.

I believe I have superior taste in this where I don't take selfies but instead take pictures of people and environment just doing stuff. The moment someone says "smile for the camera!", thats an inferior, fake situation that does not bring me any joy. I don't like looking at those pictures because I know everyone is faking it. I know because the moment the picture was taken, they would immediately sighed and drop the smile.

Re: Dopamine Fracking

#129

> The Strawberry Example Is this really the best example the author could come up with? If you want fresh strawberries, you can just go to a supermarket and buy them. In many places you can get a few pounds per for less than the money you earn in one hour . It's pretty much a heaven compared to pre-industrial days. But I guess the analogy of fracking is pretty spot on, just in a way the author didn't realize -- the c…

They also grow extremely well in many climates across the northern US and are good at self-perpetuation. They're a fantastic balcony plant since their crawlers will hang down and offer fruit to a downstairs neighbor.

Woodland strawberries grow even better somehow. We used to have them planted at the garden, then a few years ago we removed them and planted something else and this year I was surprised to find that they somehow survived and moved a few meters away from where they originally were.

They also taste better in my opinion.

Re: Dopamine Fracking

#130
post #103

> The Strawberry Example Is this really the best example the author could come up with? If you want fresh strawberries, you can just go to a supermarket and buy them. In many places you can get a few pounds per for less than the money you earn in one hour . It's pretty much a heaven compared to pre-industrial days. But I guess the analogy of fracking is pretty spot on, just in a way the author didn't realize -- the c…

> If you want fresh strawberries, you can just go to a supermarket and buy them Whut? It's a perfectly relatable example. Commercial fruit genetics are selected for shipping and shelf life. Nutrients and taste come way down the list of priorities. I've noticed the strawberries in my supermarket have a more consistent quality every year. Consistently awful. It seems like one company have taken over the market and the…

In the Netherlands strawberries in the supermarket have generally good quality, and a season too, though you can buy them year-round. But there's only one type of strawberry, the red sweet ones.

A recent dopamine fracking example in the supermarket is beer culture. Couple years ago in NL small breweries were popping up everywhere and making delicious specialty varieties, or reviving long lost beers from old recipes. Also small shops emerged, collecting special beers from around the world. This did not go unnoticed at the supermarket, and the number of brands they offered exploded. Rows upon rows of the most fancy designer cans to attract your attention, highly priced but convenient. It killed off a large part of this trend. "Hey, I can just buy this in the supermarket".

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