The mission is usually stupid and also dumb, and it would be in the CEOs best interest to surround himself or herself with people willing to tell them that.
Meta could've saved billions of dollars if more people told Zuck that the Metaverse is stupid, because it was. The end result is the same. The death of the idea. That much is actually unavoidable, because stupid and bad ideas will always fail, with or without support. So, it shifts to a question of it being a long, drawn-out, expensive death or a quick Old Yeller type putting down.
I think the issue we're seeing across a lot of companies is that leadership is incredibly stupid. I think we have this wrong idea that, because a CEO exists purely to make decisions, they must be pretty good at it. But that's not really the case. You can only be capable of doing one thing and still be shit at that one thing, it's definitely possible.
The problem is, I think, we assume that CEOs and other leadership work like normal people, but I don't think this is the case. I think there is a brain decay that occurs as people become more rich and powerful. It's becoming evident to me that the human brain was never intended to be in that type of situation, and there are consequences. There's a sort of detachment of reality that comes along with that, and it almost seems unavoidable. Like a type of delusional psychosis that just onsets when you become rich and powerful enough.
It's not a new thing, either. You can basically see this across all of history with kings and rulers of all kinds. The really good ones do something remarkable: they predict their own oncoming psychosis. They build in controls and preventative measures so that, when they inevitable go off the rails, the damage is minimized. It's wild, isn't it? I think about everything George Washington did prior to his rise in US politics, and it can only be describes as stopping his future self from eventually becoming drunk with power.