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Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

bleepingcomputer.com

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Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#121

Paying $200 for Pro at the moment. If a single ad shows up anywhere I'm out. In the free tier? Well.. it's sad but inevitable.

They might not show you ads but they can still recommend you certain products based on a sales commission.

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#122
post #57

Earlier quoted context omitted.

Only a short matter of time before agentic tools start serving ads too - paying user or not. You want to refactor your codebase ? No issue - taking 30 seconds - please view this ad meanwhile.

Only a matter of time before using coding agents with local LLMs is a viable alternative.

[dead]

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#123

- ~1 billion users in just 3 years - Extremely personal data on users - Novel way of introducing and learning more about sponsored products - Strong branding for non-techie people (most normal people don't know what Claude or Gemini are) - An app that is getting more and more addictive/indispensable I think OpenAI is going to kill it in ads eventually. This is why Meta and Google went all in on AI. Their lucrative di…

"I think people who kept saying there is no moat in AI is about to be shocked at how strong of a moat there actually is for ChatGPT."

I'm not sure that really is the case. Most non-techies I know use ChatGPT far less than they use Google search, let alone various social media apps they're addicted to.

Perhaps it is a threat to Google search, but I can't see how it's going to be threat to ad revenue from Meta, Youtube etc - the services that are actually addictive due to the content they serve. At least for me there's absolutely nothing addictive about ChatGPT. It's just a tool that helps me solve certain types of problems, not something I enjoy to use.

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#124
post #23

Serving ads is a great business when your related expenses are low. I'm not sure how it'll work out when your computing expenses are much higher. It certainly won't make them profitable using traditional models.

I might be completely wrong, but I doubt that OpenAI can sell enough ad space to cover their cost. Maybe their clicks will be more valuable and that will help. Still I see this as a pretty desperate act. Google and Meta also makes their living of ads, but they've cranked that nob so hard, to please the shareholders, that their product is now suffering. If OpenAI does the same, they could easily crash as fast as they'…

I think they're going to try to charge a premium for ads because of all the context and personalized knowledge they have, but I don't think they actually have any more relevant information than Google in practice.

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#125

Earlier quoted context omitted.

> I think people who kept saying there is no moat in AI is about to be shocked at how strong of a moat there actually is for ChatGPT Given one can (at least for the moment) export one's entire chat history from ChatGPT, what exactly would stop a ChatGPT user from switching to an alternative if the alternative is either better, or better value?

99% of users having no idea what "export chat history" means?

How many of those will have no issue to learn what it is once the ads become too annoying?

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#126

- ~1 billion users in just 3 years - Extremely personal data on users - Novel way of introducing and learning more about sponsored products - Strong branding for non-techie people (most normal people don't know what Claude or Gemini are) - An app that is getting more and more addictive/indispensable I think OpenAI is going to kill it in ads eventually. This is why Meta and Google went all in on AI. Their lucrative di…

What do they have that's more personalized than Google search history for the vast majority of users?

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#127
post #27

- ~1 billion users in just 3 years - Extremely personal data on users - Novel way of introducing and learning more about sponsored products - Strong branding for non-techie people (most normal people don't know what Claude or Gemini are) - An app that is getting more and more addictive/indispensable I think OpenAI is going to kill it in ads eventually. This is why Meta and Google went all in on AI. Their lucrative di…

Spinning up an all-new ad network is pretty tough. I would think OpenAI would need to beat Meta/Google on basics like CPM in order for the network effects to make it desirable for ad vendors over Meta/Google. Ad budgets are fixed and zero-sum and vendors (in my head, I don't know) would prefer to spend their money on the best network giving the best results. I don't know if ads in LLM chats can get there.

Why would they need to beat Meta/Google, and at what game? They just won’t let any other add network work in their app. Voila! You just beat Meta/Google, and they didn’t even compete with them. I guess they could provide some sort of SDK for websites to embed that tracks users, or they could come up with a browser extension that tracks users too. They already have an app that people are freely giving them so much info. Where else could the compete as you suggest? Being a generic ad platform to serve ads not through their app?

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#128

Earlier quoted context omitted.

> I think people who kept saying there is no moat in AI is about to be shocked at how strong of a moat there actually is for ChatGPT Given one can (at least for the moment) export one's entire chat history from ChatGPT, what exactly would stop a ChatGPT user from switching to an alternative if the alternative is either better, or better value?

The answer is friction. What % of this billion of users will bother to export their chat history (which is already a lot) and import another another llm. That number is too small to matter.

Since each chat is virtually independent there’s no switching cost. I’ve moved between Claude and ChatGPT with no cares.

It’s not like Facebook where all my friends stay behind

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#129
post #57

- ~1 billion users in just 3 years - Extremely personal data on users - Novel way of introducing and learning more about sponsored products - Strong branding for non-techie people (most normal people don't know what Claude or Gemini are) - An app that is getting more and more addictive/indispensable I think OpenAI is going to kill it in ads eventually. This is why Meta and Google went all in on AI. Their lucrative di…

Only a short matter of time before agentic tools start serving ads too - paying user or not. You want to refactor your codebase ? No issue - taking 30 seconds - please view this ad meanwhile.

They don't need to make us view ads anymore...just say

,,Allow Vercel to use credit card stored by OpenAI''...click to continue refactoring

Re: Leak confirms OpenAI is preparing ads on ChatGPT for public roll out

#130
post #21
post #16

Can you imagine how annoying ads in the voice interface would look like? Ugh

You'd most probably wouldn't be able to tell for sure. Ads will be subtle and flow as background music to the onversation. Talking to the AI while on your daily commute will make you thirsty for some sort of hot beverage while ChatGPT tells you all about sirens in Greek mythology.

do people really think like this? or is this satire? i mean what kind of subtle ads do you see in youtube and why do you assume it will be the case in llms?
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