Those that see through the lies are probably laughing at them, those that already bought the product and found out it is useless and doesn't live up to touted capabilities probably hate them.
Now don't get me wrong. In a practical way (disregarding ethical consideration) they took a risk. They quickly gained a lot of customers because their benchmarks looked very good.
So in a certain way people probably already forgot about the competitors at that time, because those competitors never made it so far. Now MongoDB is here years later and stories of hidden data corruption (and this is one of worst thing that could happen to a database) have started to emerge. Yes, by this time Mongo has the mind-share but now it is time to also pay the price for their design choice. They are probably still ahead.