Earlier quoted context omitted.
You presume they don't have other options. If they don't give any incentive, then they just go somewhere that does offer incentives. Wisconsin or North Dakota or whoever else will take them.
Data centre placement is driven by a heck of a lot more than tax incentives. If they're looking to build a data centre in one place its because it fits their huge list of criteria. Tax breaks are just icing on the cake. They want a data centre here regardless.
I can only surmise that their list of criteria was limited to "minimize dollars per square foot in rent per month" and "vaguely somewhat near a metro area."