Earlier quoted context omitted.
Apple acquired Beats in 2014. Beats existed - and sold overpriced headphones - for 6 years prior.
Headphones made in partnership with Monster which is hardly ‘cheap Chinese crap’. If anything it’s not cheap.
I never said they were cheap. I did, however, say they were Chinese, and while I can't seem to find any info online about where Monster manufactures its headphones, it's statistically probable that they're made in China (maybe not literal rebrands of existing Chinese-made headphones, though, so I'll concede that point).
Whether or not they're "crap" is subjective, but if Monster's cables are any indication, their price is likely not consistent with their quality.