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Dear Gap, I have your new logo.

weblog.muledesign.com

121–126 of 126 posts

Re: Dear Gap, I have your new logo.

#121
post #113

Earlier quoted context omitted.

You're committing a fallacy in assuming that they have no choice. Even if there are a million novices with Photoshop and two professional designers, they'll still get a better deal than having chosen one professional designer. They'll pay the same money and get two professional designs they can choose from, instead of just one.

Depends. If the professional designers don't enter the competition, things may change.

Sure, but the Gap didn't commit to choosing one, as far as I know, so they still only stand to gain from this.

Re: Dear Gap, I have your new logo.

#122
post #98

Earlier quoted context omitted.

Warning: @Mike_FTW uses a NSFW background.

It's OK, you're safe from women. Really.

It's not a matter of objecting to the picture. I don't at all. But when you are linking to something that is not safe for work, you are supposed to warn people as common courtesy. Also, I find your tone patronizing and unusual for this community.

Re: Dear Gap, I have your new logo.

#123
post #56
post #32

Earlier quoted context omitted.

I was thinking the same thing. GAP put out a crappy new logo on purpose (They aren't using it anywhere) knowing it would create buzz. Roll that buzz into a crowdsource contest. And in the end stick with your orig logo.

http://www.gap.com/ is using it.

Hadn't been to that site in a while...or ever? My first thought? This is how I expect Target's website to look.

Re: Dear Gap, I have your new logo.

#124
post #119
post #118

Earlier quoted context omitted.

If someone works for the chance to earn money, how can that be fair in _any_ sense?

Wow. You just invalidated startups (among other things) in a single sentence. Nice.

Investing in your own idea is very different to working for someone else.

Re: Dear Gap, I have your new logo.

#125
post #99

Simple response: The value of a product is set by the consumer, not by the producer. (This is true for over-inflated values as well, so don't bitch.) If the value set is too low for the producer, he either has an inflated sense of worth, or isn't doing a good enough job of educating the consumer, or both.

And here I was thinking that it was both demand and supply. Damn you, Adam Smith!

250 years ago, the notion of infinite supply didn't exist.

In a vast majority of cases, infinite supply is exactly the world that many producers live in these days, especially on the internet.

Re: Dear Gap, I have your new logo.

#126

99designs entries: http://99designs.com/logo-design/contests/design-better-gap-...

Being the person who ran the contest for 99designs. I have to agree there were a lot of average logos submitted, some very funny ones also. However there were also a hell of a lot of great logos and over 1000 designers participated in the contest. So all in all i think it succeeded in engaging with our community which was the idea behind it. To run a contest for the fun of it and let people work on something topical.
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